Top Ads on FATALES

FATALES Background Introduction: - - - -

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

FATALES has been advertising and marketing on Facebook for many years. And FATALES has placed 67 of ads on the Facebook platform in the last month. In the past few years,FATALES has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for FATALES on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for FATALES. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from FATALES.


1.FATALES Top 3 Ads Basic Understanding

   top1  top2  top3
Page Categories  Health/Beauty  Health/Beauty  Health/Beauty
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

FATALES Marketing Objectives Analysis: 

FATALES has been operating in Health/Beauty for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. FATALES best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.FATALES Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Photos from FATALES's post  Lancôme Cares X Fatales Photos from FATALES's post 
Ad Copy Text  #FêtedesPères - Découvrez notre sélection d'idées cadeaux pour la fête des pères ! Bonne fê...  Lancôme cares en partenariat avec Fatales, a été l’occasion d’exprimer notre immense reconnai...  Jusqu'à -30% sur vos favoris ☀️ Pour découvrir tous les coffrets parfums en promotion, consult...
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 314  426  420
Like 273  453  346

FATALES Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. FATALES Top 1 ads got 273 likes. FATALES uses a sentence with the finishing touch title: “Photos from FATALES's post”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. FATALES shared 314 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. FATALES should continue to optimize the ad content.

3.FATALES Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Video  Image
Ad Time   2020-06-16-2020-06-18  2020-06-15-2020-06-16  2020-06-10-2020-06-13
Landing Page Link,3298132043552747,3298132136886071,3298132340219384%5D:photo_id.3298130770219541:story_location.5:story_attachment_style.album:view_time.1592031855:filter.h_nor:tds_flgs.3:actrs.105141842851799:page_insights.%7B%22105141842851799%22:%7B%22page_id%22:105141842851799,%22page_id_type%22:%22page%22,%22actor_id%22:105141842851799,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1591874513,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3298136830218935%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:105141842851799,%22page_id%22:105141842851799,%22post_id%22:3298136830218935,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by FATALES are successful.

FATALES Creative Analysis: 

FATALES placed a Carousel ad in 2020-06-16-2020-06-18, and got 273 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.FATALES Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Tunisia  Tunisia  Tunisia
Language  Portuguese  French  Portuguese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

FATALES has the best conversion in Tunisia, and can advertise more in Tunisia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.FATALES Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-18  2020-06-15-2020-06-16  2020-06-10-2020-06-13
During  3 days  2 days 4 days 
Like  273  453  346
Share  9  66  6
Comment  12  56  5

Advertising effectiveness is a direct manifestation of advertising. FATALES ‘s Top 1 ad received 273 likes, 9 shares, 12 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for FATALES, helping FATALES to grasp the ad data more clearly.