Top Ads on Exit Festival

Exit Festival Background Introduction:

EXIT Festival, Petrovaradin Fortress, Novi Sad, Serbia. 4 - 7 July www.exitfest.org ??????

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Exit Festival has been advertising and marketing on Facebook for many years. And Exit Festival has placed 72 of ads on the Facebook platform in the last month. In the past few years,Exit Festival has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Exit Festival on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Exit Festival. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Exit Festival.

BigSpy

1.Exit Festival Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Exit Festival  Exit Festival  Exit Festival
Page Categories  Live Music Venue  Live Music Venue  Live Music Venue
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  wordpress  wordpress

Exit Festival Marketing Objectives Analysis: 

Exit Festival has been operating in Live Music Venue for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Exit Festival best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Exit Festival Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Exit Festival  Global Hits at EXIT Festival | 13-16 August 2020 Exit Festival 
Ad Copy Text  RE:START PRODAJE ULAZNICA POČINJE! Ovog leta zajedno stvaramo istoriju! Zbog znatno smanjenog kap...  THE FIRST WAVE OF RE-LINEUP JUST GOT BIGGER! We are super happy to add some of the leading global h...  TICKET SALE RE:START IS ON! This summer, we’re making history together! Due to the significantly...
Link Description  RE:START PRODAJE ULAZNICA POČINJE! Ovog leta zajedno stvaramo istoriju! Zbog znatno smanjenog kapaciteta neće biti mesta za sve na Tvrđavi, te osiguraj svoj deo Exita već sad! ☝️ Uskoro stižu i prva imena izvođača za specijalno avgustovsko izdanje, stoga BRZO na www.exitfest.org i od 13. do 16. avgusta kreiraj i doživi EXIT 2.0! ✨  N/A  现场音乐表演场地
Website Link  www.exitfest.org  www.exitfest.org  www.exitfest.org
CTA  SHOP_NOW    SHOP_NOW
Text Word Count 349  668  401
Like 608  660  277

Exit Festival Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Exit Festival Top 1 ads got 608 likes. Exit Festival uses a sentence with the finishing touch title: “Exit Festival”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Exit Festival shared 349 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Exit Festival should continue to optimize the ad content.

3.Exit Festival Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Image
Ad Time   2020-05-31-2020-06-19  2020-06-15-2020-06-18  2020-06-03-2020-06-18
Landing Page Link  https://www.exitfest.org/ulaznice/?fbclid=IwAR3YMA2jkg8b5DQga7x8JE2Wz3dfCPIUK6mI8eSIrSW2oIuk832xEO01vTc  https://www.exitfest.org/   https://www.exitfest.org/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Exit Festival are successful.

Exit Festival Creative Analysis: 

Exit Festival placed a Image ad in 2020-05-31-2020-06-19, and got 608 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Exit Festival Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Bosnia Hercegovina  Macedonia  Bulgaria
Language  Croatian  English  Chinese (Simplified)

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Exit Festival has the best conversion in Bosnia Hercegovina, and can advertise more in Bosnia Hercegovina in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Exit Festival Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-19  2020-06-15-2020-06-18  2020-06-03-2020-06-18
During  20 days  4 days 16 days 
Like  608  660  277
Share  24  81  15
Comment  55  75  94

Advertising effectiveness is a direct manifestation of advertising. Exit Festival ‘s Top 1 ad received 608 likes, 24 shares, 55 comments in just 20 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Exit Festival, helping Exit Festival to grasp the ad data more clearly.