Top Ads on Eventbrite for Organizers

Eventbrite for Organizers Background Introduction:

Eventbrite is the world’s largest ticketing and event technology platform, powering millions of live experiences around the globe each year.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Eventbrite for Organizers has been advertising and marketing on Facebook for many years. And Eventbrite for Organizers has placed 153 of ads on the Facebook platform in the last month. In the past few years,Eventbrite for Organizers has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Eventbrite for Organizers on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Eventbrite for Organizers. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Eventbrite for Organizers.

BigSpy

1.Eventbrite for Organizers Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Eventbrite for Organizers  Eventbrite for Organizers  Eventbrite for Organizers
Page Categories  Ticket Sales  Ticket Sales  Ticket Sales
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Eventbrite for Organizers Marketing Objectives Analysis: 

Eventbrite for Organizers has been operating in Ticket Sales for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Eventbrite for Organizers best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Eventbrite for Organizers Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Create A Virtual Event  Create A Virtual Event 51 Social Media Ad Copy Templates 
Ad Copy Text  Virtual events, real experiences.  Virtual events, real experiences.  51 social media ad copy templates to promote all of your events.
Link Description  N/A  N/A  Use these social media ad copy templates to drive sales for your next event, without wasting time writing the creative.
Website Link  www.eventbrite.co.uk  www.eventbrite.com  www.eventbrite.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 33  33  64
Like 34  0  2560

Eventbrite for Organizers Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Eventbrite for Organizers Top 1 ads got 34 likes. Eventbrite for Organizers uses a sentence with the finishing touch title: “Create A Virtual Event”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Eventbrite for Organizers shared 33 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Eventbrite for Organizers should continue to optimize the ad content.

3.Eventbrite for Organizers Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Image
Ad Time   2020-05-03-2020-06-17  2020-05-05-2020-05-06  2020-01-10-2020-03-13
Landing Page Link  https://www.eventbrite.co.uk/l/online-event-resources/  https://www.eventbrite.com/l/online-event-resources/   https://www.eventbrite.com/blog/academy/social-ad-copy-templates/?utm_source=fb&utm_medium=sm&utm_content=Promoted&utm_campaign=SocialTemplates3Q

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Eventbrite for Organizers are successful.

Eventbrite for Organizers Creative Analysis: 

Eventbrite for Organizers placed a Video ad in 2020-05-03-2020-06-17, and got 34 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Eventbrite for Organizers Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Kingdom  United States  N/A
Language  Romanian  Romanian  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Eventbrite for Organizers has the best conversion in United Kingdom, and can advertise more in United Kingdom in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Eventbrite for Organizers Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-03-2020-06-17  2020-05-05-2020-05-06  2020-01-10-2020-03-13
During  46 days  2 days 64 days 
Like  34  0  2560
Share  1  0  620
Comment  2  0  101

Advertising effectiveness is a direct manifestation of advertising. Eventbrite for Organizers ‘s Top 1 ad received 34 likes, 1 shares, 2 comments in just 46 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Eventbrite for Organizers, helping Eventbrite for Organizers to grasp the ad data more clearly.