Top Ads on EtonHouse International Education Group

EtonHouse International Education Group Background Introduction:

Welcome to EtonHouse International Education Group, an organisation that runs more than 100 pre-schools and international schools across 12 countries. Please view our House Rules in our 'Notes' section.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

EtonHouse International Education Group has been advertising and marketing on Facebook for many years. And EtonHouse International Education Group has placed 59 of ads on the Facebook platform in the last month. In the past few years,EtonHouse International Education Group has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for EtonHouse International Education Group on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for EtonHouse International Education Group. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from EtonHouse International Education Group.

BigSpy

1.EtonHouse International Education Group Top 3 Ads Basic Understanding

   top1  top2  top3
Name  EtonHouse International Education Group  EtonHouse International Education Group  EtonHouse International Education Group
Page Categories  Education  Education  Education
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

EtonHouse International Education Group Marketing Objectives Analysis: 

EtonHouse International Education Group has been operating in Education for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. EtonHouse International Education Group best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.EtonHouse International Education Group Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  EtonHouse Orchard Scholarships  Pre-School - High School Book Your School Tour 
Ad Copy Text  no setting  no setting  no setting
Link Description  Application now open  N/A  14 campuses islandwide
Website Link  info.ehis.edu.sg  info.etonhouse.com.sg  info.etonhouse.com.sg
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

EtonHouse International Education Group Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. EtonHouse International Education Group Top 1 ads got 0 likes. EtonHouse International Education Group uses a sentence with the finishing touch title: “EtonHouse Orchard Scholarships”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. EtonHouse International Education Group shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. EtonHouse International Education Group should continue to optimize the ad content.

3.EtonHouse International Education Group Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Video
Ad Time   2020-06-04-2020-06-20  2020-06-17-2020-06-20  2020-06-04-2020-06-20
Landing Page Link  https://info.ehis.edu.sg/scholarships?utm_campaign=EHIS-Scholarship&utm_source=facebook&utm_medium=paidsocial  https://info.etonhouse.com.sg/virtualtours?utm_campaign=JuneJuly-2020-AllCampuses&utm_source=facebook&utm_medium=paidsocial   https://info.etonhouse.com.sg/virtualtours?utm_campaign=JuneJuly-2020-AllCampuses&utm_source=facebook&utm_medium=paidsocial

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by EtonHouse International Education Group are successful.

EtonHouse International Education Group Creative Analysis: 

EtonHouse International Education Group placed a Image ad in 2020-06-04-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.EtonHouse International Education Group Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Singapore  Singapore  Singapore
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

EtonHouse International Education Group has the best conversion in Singapore, and can advertise more in Singapore in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.EtonHouse International Education Group Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-04-2020-06-20  2020-06-17-2020-06-20  2020-06-04-2020-06-20
During  17 days  4 days 17 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. EtonHouse International Education Group ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for EtonHouse International Education Group, helping EtonHouse International Education Group to grasp the ad data more clearly.