Top Ads on Essential Appliance Rentals

Essential Appliance Rentals Background Introduction:

Essential Appliance Rentals is an Australian owned and operated rental company, with the focus on giving Australians access to essential household appliances, computers, mobile phones and furniture.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Essential Appliance Rentals has been advertising and marketing on Facebook for many years. And Essential Appliance Rentals has placed 7 of ads on the Facebook platform in the last month. In the past few years,Essential Appliance Rentals has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Essential Appliance Rentals on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Essential Appliance Rentals. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Essential Appliance Rentals.

BigSpy

1.Essential Appliance Rentals Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Essential Appliance Rentals  Essential Appliance Rentals  Essential Appliance Rentals
Page Categories  Rental Shop  Rental Shop  Rental Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Essential Appliance Rentals Marketing Objectives Analysis: 

Essential Appliance Rentals has been operating in Rental Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Essential Appliance Rentals best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Essential Appliance Rentals Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Need An Upgrade?  Get a New Samsung Galaxy Mobile Get A New TV 
Ad Copy Text  On Government benefits and need a new household item? We have you covered with our huge range. Inc...  Need a new mobile phone but can't buy one outright? Try renting one. ✔️ Easy online application...  Not everyone can buy a new TV outright. Try renting one. ✔️ Easy online application. ✔️ Gov...
Link Description  Discover your rental options today!  Discover your rental options!  Discover your rental options!
Website Link  www.essential.net.au  www.essential.net.au  www.essential.net.au
CTA  APPLY_NOW  APPLY_NOW  APPLY_NOW
Text Word Count 252  261  226
Like 197  93  92

Essential Appliance Rentals Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Essential Appliance Rentals Top 1 ads got 197 likes. Essential Appliance Rentals uses a sentence with the finishing touch title: “Need An Upgrade?”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Essential Appliance Rentals shared 252 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Essential Appliance Rentals should continue to optimize the ad content.

3.Essential Appliance Rentals Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-11-2020-04-11  2020-04-02-2020-04-02  2020-03-04-2020-03-14
Landing Page Link  https://www.essential.net.au/categories/?utm_source=facebook&utm_medium=cpc&utm_campaign=August&utm_content=LC_General_Beni  https://www.essential.net.au:443/mobile-phones?utm_source=facebook&utm_medium=cpc&utm_campaign=acquisition&utm_content=NAJul2019-MobLAL2pc-Mobile-SamsungRange   https://www.essential.net.au/entertainment/tvs/tcl-49-full-hd-smart-tv?utm_source=facebook&utm_medium=cpc&utm_campaign=acquisition&utm_content=NAJul2019-TVLAL1pc-Mobile-TCLHD49TV

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Essential Appliance Rentals are successful.

Essential Appliance Rentals Creative Analysis: 

Essential Appliance Rentals placed a Image ad in 2020-04-11-2020-04-11, and got 197 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Essential Appliance Rentals Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Australia  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Essential Appliance Rentals has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Essential Appliance Rentals Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-11-2020-04-11  2020-04-02-2020-04-02  2020-03-04-2020-03-14
During  1 days  1 days 11 days 
Like  197  93  92
Share  57  19  32
Comment  49  18  44

Advertising effectiveness is a direct manifestation of advertising. Essential Appliance Rentals ‘s Top 1 ad received 197 likes, 57 shares, 49 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Essential Appliance Rentals, helping Essential Appliance Rentals to grasp the ad data more clearly.