Top Ads on Escuela Cursiva

Escuela Cursiva Background Introduction:

Somos la escuela de escritura y edición de Penguin Random House Grupo Editorial

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Escuela Cursiva has been advertising and marketing on Facebook for many years. And Escuela Cursiva has placed 35 of ads on the Facebook platform in the last month. In the past few years,Escuela Cursiva has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Escuela Cursiva on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Escuela Cursiva. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Escuela Cursiva.

BigSpy

1.Escuela Cursiva Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Escuela Cursiva  Escuela Cursiva  Escuela Cursiva
Page Categories  School  School  School
Marketing Objectives Other  Other  Other
ECommerce Softwares  prestashop  prestashop  prestashop

Escuela Cursiva Marketing Objectives Analysis: 

Escuela Cursiva has been operating in School for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Escuela Cursiva best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Escuela Cursiva Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Aprende desde casa con este curso gratuito.  Guillermo Arriaga y Alejandro Amenábar te ayudan a escribir tu guion N/A 
Ad Copy Text  Descubre cómo mejorar tus escritos con unas sencillas pautas que marcan la diferencia entre la buen...  Escribe historias de cine gracias a este curso de guion que te presentan, en exclusiva, el Instituto...  no setting
Link Description  Manuel Lucena te presenta unos consejos para que puedas desarrollar una estrategia de comunicación escrita que te ayude a conseguir tus objetivos.  Escribe historias de cine gracias a este curso de guion que te presentan, en exclusiva, el Instituto Cervantes y Penguin Random House.  N/A
Website Link  www.escuelacursiva.com  www.escuelacursiva.com  www.escuelacursiva.com
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 126  134  0
Like 732  314  0

Escuela Cursiva Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Escuela Cursiva Top 1 ads got 732 likes. Escuela Cursiva uses a sentence with the finishing touch title: “Aprende desde casa con este curso gratuito.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Escuela Cursiva shared 126 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Escuela Cursiva should continue to optimize the ad content.

3.Escuela Cursiva Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Carousel
Ad Time   2020-06-05-2020-06-16  2020-05-28-2020-06-11  2020-05-07-2020-06-09
Landing Page Link  https://www.escuelacursiva.com/areas-tematicas/inspiracion/estrategias-para-una-comunicacion-escrita-eficaz?utm_source=facebook&utm_medium=cpc&utm_campaign=estrategiasparaunacomunicacionescritaeficaz  https://www.escuelacursiva.com/areas-tematicas/creatividad/escritura-de-guion-instituto-cervantes?utm_source=facebook&utm_medium=cpc&utm_campaign=escribirguionespana   https://www.escuelacursiva.com/areas-tematicas/empresa/itinerario-correccion-editorial?utm_source=facebook&utm_medium=cpc&utm_campaign=itinerariocorreccion

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Escuela Cursiva are successful.

Escuela Cursiva Creative Analysis: 

Escuela Cursiva placed a Image ad in 2020-06-05-2020-06-16, and got 732 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Escuela Cursiva Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Nicaragua  Colombia  N/A
Language  Spanish  Spanish  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Escuela Cursiva has the best conversion in Nicaragua, and can advertise more in Nicaragua in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Escuela Cursiva Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-05-2020-06-16  2020-05-28-2020-06-11  2020-05-07-2020-06-09
During  12 days  15 days 34 days 
Like  732  314  0
Share  17  56  0
Comment  227  16  0

Advertising effectiveness is a direct manifestation of advertising. Escuela Cursiva ‘s Top 1 ad received 732 likes, 17 shares, 227 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Escuela Cursiva, helping Escuela Cursiva to grasp the ad data more clearly.