Top Ads on Erigo apparel

Erigo apparel Background Introduction:

Erigo is an Indonesian developing fashion brand which propose high quality and design in order to support your traveling and daily needs.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Erigo apparel has been advertising and marketing on Facebook for many years. And Erigo apparel has placed 23 of ads on the Facebook platform in the last month. In the past few years,Erigo apparel has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Erigo apparel on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Erigo apparel. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Erigo apparel.


1.Erigo apparel Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Erigo apparel  Erigo apparel  Erigo apparel
Page Categories  Clothing (Brand)  Clothing (Brand)  Clothing (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Erigo apparel Marketing Objectives Analysis: 

Erigo apparel has been operating in Clothing (Brand) for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Erigo apparel best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Erigo apparel Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Erigo Hawaii Fetid Navy  N/A Erigo apparel 
Ad Copy Text  Tetap di rumah saja, tetap hemat belanja Erigo. End of season sale up to 66%. Berlaku untuk semua pr...  Tetap di rumah saja, tetap hemat belanja Erigo. End of season sale diskon up to 66%. Berlaku untuk s...  Salah satu visi dan misi sebagai brand adalah dengan terus meningkatkan kualitas produk yang kami bu...
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 104  128  280
Like 0  0  9239

Erigo apparel Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Erigo apparel Top 1 ads got 0 likes. Erigo apparel uses a sentence with the finishing touch title: “Erigo Hawaii Fetid Navy”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Erigo apparel shared 104 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Erigo apparel should continue to optimize the ad content.

3.Erigo apparel Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Video
Ad Time   2020-05-31-2020-06-20  2020-06-17-2020-06-20  2020-05-27-2020-06-18
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Erigo apparel are successful.

Erigo apparel Creative Analysis: 

Erigo apparel placed a Carousel ad in 2020-05-31-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Erigo apparel Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Indonesia  Indonesia  Indonesia
Language  N/A  Romanian  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Erigo apparel has the best conversion in Indonesia, and can advertise more in Indonesia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Erigo apparel Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-31-2020-06-20  2020-06-17-2020-06-20  2020-05-27-2020-06-18
During  21 days  4 days 23 days 
Like  0  0  9239
Share  2  0  29
Comment  0  0  29

Advertising effectiveness is a direct manifestation of advertising. Erigo apparel ‘s Top 1 ad received 0 likes, 2 shares, 0 comments in just 21 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Erigo apparel, helping Erigo apparel to grasp the ad data more clearly.