Top Ads on EquiCanis Africa

EquiCanis Africa Background Introduction:

EquiCanis facilitates internationally recognised qualifications in Equine & Canine Healthcare and Wellness modalities, inspiring careers, expanding knowledge and skills for future leaders in this ever-evolving field.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

EquiCanis Africa has been advertising and marketing on Facebook for many years. And EquiCanis Africa has placed 4 of ads on the Facebook platform in the last month. In the past few years,EquiCanis Africa has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for EquiCanis Africa on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for EquiCanis Africa. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from EquiCanis Africa.

BigSpy

1.EquiCanis Africa Top 3 Ads Basic Understanding

   top1  top2  top3
Name  EquiCanis Africa  EquiCanis Africa  EquiCanis Africa
Page Categories  Equestrian Center  Equestrian Center  Equestrian Center
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

EquiCanis Africa Marketing Objectives Analysis: 

EquiCanis Africa has been operating in Equestrian Center for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. EquiCanis Africa best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.EquiCanis Africa Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Caninology Canine Myofascial Release Level II SA  EquiCanis Africa EquiCanis Africa 
Ad Copy Text  This dynamic course is very different from the Canine MFR I course. In the MFR I course where emphas...   We are proud to be bringing some of the best courses and Instructors from around the World in can...  Whether you join us for the Canine or Equine MFR courses, Ruth will teach you how to be both present...
Link Description  http://www.equicanis.com/canine-courses-2/  Equestrian Center  Equestrian Center
Website Link  www.equicanis.com  www.facebook.com  www.facebook.com
CTA  BUY_TICKETS  MESSAGE_PAGE  MESSAGE_PAGE
Text Word Count 1352  2944  1101
Like 8  18  31

EquiCanis Africa Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. EquiCanis Africa Top 1 ads got 8 likes. EquiCanis Africa uses a sentence with the finishing touch title: “Caninology Canine Myofascial Release Level II SA”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. EquiCanis Africa shared 1352 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BUY_TICKETS.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. EquiCanis Africa should continue to optimize the ad content.

3.EquiCanis Africa Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-13-2019-04-22  2019-03-26-2019-04-21  2019-03-25-2019-04-12
Landing Page Link  http://www.equicanis.com/canine-courses-2/  https://www.facebook.com/207842565946303/posts/2313637755366763/   https://www.facebook.com/207842565946303/posts/2313671785363360/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by EquiCanis Africa are successful.

EquiCanis Africa Creative Analysis: 

EquiCanis Africa placed a Image ad in 2019-04-13-2019-04-22, and got 8 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.EquiCanis Africa Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  South Africa  South Africa  South Africa
Language  English  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

EquiCanis Africa has the best conversion in South Africa, and can advertise more in South Africa in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.EquiCanis Africa Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-13-2019-04-22  2019-03-26-2019-04-21  2019-03-25-2019-04-12
During  10 days  27 days 19 days 
Like  8  18  31
Share  0  5  16
Comment  0  3  0

Advertising effectiveness is a direct manifestation of advertising. EquiCanis Africa ‘s Top 1 ad received 8 likes, 0 shares, 0 comments in just 10 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for EquiCanis Africa, helping EquiCanis Africa to grasp the ad data more clearly.