Top Ads on EnergyLandia

EnergyLandia Background Introduction:

Energylandia to najnowocześniejszy rodzinny park rozrywki w Polsce mieszczący się w miejscowości Zator.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

EnergyLandia has been advertising and marketing on Facebook for many years. And EnergyLandia has placed 32 of ads on the Facebook platform in the last month. In the past few years,EnergyLandia has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for EnergyLandia on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for EnergyLandia. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from EnergyLandia.

BigSpy

1.EnergyLandia Top 3 Ads Basic Understanding

   top1  top2  top3
Name  EnergyLandia  EnergyLandia  EnergyLandia
Page Categories  Hotel & Lodging  Hotel & Lodging  Water Park
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

EnergyLandia Marketing Objectives Analysis: 

EnergyLandia has been operating in Hotel & Lodging for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. EnergyLandia best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.EnergyLandia Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Domki Zator Energylandia  N/A Energylandia - JUŻ OTWARTE! 
Ad Copy Text  no setting  no setting   W EnergyLandia zapewniamy Ci bezpieczną zabawę. Od teraz wszystkie bilety bez rezerwacji z gwaran...
Link Description  N/A  N/A  N/A
Website Link  holidayparkzator.pl  holidayparkzator.pl  ticket.energylandia.pl
CTA  LEARN_MORE  BOOK_TRAVEL  LEARN_MORE
Text Word Count 0  0  618
Like 0  0  303

EnergyLandia Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. EnergyLandia Top 1 ads got 0 likes. EnergyLandia uses a sentence with the finishing touch title: “Domki Zator Energylandia”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. EnergyLandia shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. EnergyLandia should continue to optimize the ad content.

3.EnergyLandia Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-01-23-2020-06-20  2020-06-18-2020-06-20  2020-06-08-2020-06-16
Landing Page Link  http://holidayparkzator.pl/  http://holidayparkzator.pl/   https://ticket.energylandia.pl/?fbclid=IwAR27nhm_eTdsl4FfqZ_jGHsnPgDHzqqB9ke1SQLwHbzu0satrT3woojIr9U

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by EnergyLandia are successful.

EnergyLandia Creative Analysis: 

EnergyLandia placed a Video ad in 2020-01-23-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.EnergyLandia Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Poland  N/A  Poland
Language  Danish  N/A  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

EnergyLandia has the best conversion in Poland, and can advertise more in Poland in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.EnergyLandia Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-01-23-2020-06-20  2020-06-18-2020-06-20  2020-06-08-2020-06-16
During  150 days  3 days 9 days 
Like  0  0  303
Share  0  0  28
Comment  0  0  37

Advertising effectiveness is a direct manifestation of advertising. EnergyLandia ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 150 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for EnergyLandia, helping EnergyLandia to grasp the ad data more clearly.