Top Ads on Elle.it

Elle.it Background Introduction:

Tendenze. Ma anche stile, shopping, beauty. E ancora libri, cinema musica,viaggi e gossip! Il tempo libero on line non è mai stato così divertente!

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Elle.it has been advertising and marketing on Facebook for many years. And Elle.it has placed 47 of ads on the Facebook platform in the last month. In the past few years,Elle.it has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Elle.it on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Elle.it. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Elle.it.

BigSpy

1.Elle.it Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Elle.it  Elle.it  Elle.it
Page Categories  Society & Culture Website  Society & Culture Website  Society & Culture Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Elle.it Marketing Objectives Analysis: 

Elle.it has been operating in Society & Culture Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Elle.it best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Elle.it Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Un giorno nella vita di Lady Dior  Alla scoperta della nuova Collezione Nodo di Dodo DoDo Online Store | DoDo Jewels, Charms, Bracelets and Necklaces. 
Ad Copy Text  Guarda più da vicino. #LadyDior  Qual è il simbolismo del nodo? #EllexDodo #DodoJewels  Qual è il simbolismo del nodo? Alla scoperta della nuova Collezione Nodo di Dodo #EllexDodo #DodoJe...
Link Description  Per sempre senza tempo, interpretabile all'infinito.  Dodo celebra 25 anni con un mesaggio di unione.  Dodo celebra 25 anni con un mesaggio di unione.
Website Link  www.dior.com  ad.doubleclick.net  ad.doubleclick.net
CTA  LEARN_MORE    
Text Word Count 32  54  118
Like 632  565  0

Elle.it Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Elle.it Top 1 ads got 632 likes. Elle.it uses a sentence with the finishing touch title: “Un giorno nella vita di Lady Dior”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Elle.it shared 32 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Elle.it should continue to optimize the ad content.

3.Elle.it Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2019-11-26-2019-12-12  2019-04-17-2019-05-08  2019-04-17-2019-05-08
Landing Page Link  https://www.dior.com/it_it/moda-donna/borse/lady-dior  http://www.dodo.it/de?utm_source=Elle.de&utm_medium=Native&utm_campaign=Nodo2019&utm_term=&utm_content=Nodo   http://www.dodo.it/de?utm_source=Elle.de&utm_medium=Native&utm_campaign=Nodo2019&utm_term=&utm_content=Nodo

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Elle.it are successful.

Elle.it Creative Analysis: 

Elle.it placed a Video ad in 2019-11-26-2019-12-12, and got 632 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Elle.it Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Italy  Italy
Language  Italian  Italian  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Elle.it has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Elle.it Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-11-26-2019-12-12  2019-04-17-2019-05-08  2019-04-17-2019-05-08
During  17 days  22 days 22 days 
Like  632  565  0
Share  45  25  0
Comment  22  6  0

Advertising effectiveness is a direct manifestation of advertising. Elle.it ‘s Top 1 ad received 632 likes, 45 shares, 22 comments in just 17 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Elle.it, helping Elle.it to grasp the ad data more clearly.