Top Ads on Einstein Bros. Bagels

Einstein Bros. Bagels Background Introduction:

Official Facebook Page for Einstein Bros. Bagels - The friendly, neighborhood gathering place for good conversation and great food.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Einstein Bros. Bagels has been advertising and marketing on Facebook for many years. And Einstein Bros. Bagels has placed 14 of ads on the Facebook platform in the last month. In the past few years,Einstein Bros. Bagels has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Einstein Bros. Bagels on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Einstein Bros. Bagels. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Einstein Bros. Bagels.

BigSpy

1.Einstein Bros. Bagels Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Einstein Bros. Bagels  Einstein Bros. Bagels  Einstein Bros. Bagels
Page Categories  Bagel Shop  Bagel Shop  Bagel Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  wordpress

Einstein Bros. Bagels Marketing Objectives Analysis: 

Einstein Bros. Bagels has been operating in Bagel Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Einstein Bros. Bagels best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Einstein Bros. Bagels Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Einstein Bros. Bagels  Fotografii din cronologie $8 Fresh & Ready Baker's Dozen 
Ad Copy Text  One day for Mom just won't cut it this year. Treat mom to bagels in bed all month! Happy Mother's Mo...  Our bakers are the real heroes. Meet Bobby in Austin, Texas! He has been with Einstein Bros. Bagels ...  Feed your group for less! Try our new $8 Fresh & Ready Baker's Dozen box. Packed with our most popul...
Link Description  N/A  Our bakers are the real heroes. Meet Bobby in Austin, Texas! He has been with Einstein Bros. Bagels for more than 7 years, and his favorite bagel(s) are the “sweet ones." “My favorite part of the job is meeting new people.” - Bobby R.  Grab a Box and Go. Monday - Friday 'Til 11am.
Website Link  www.doordash.com  www.facebook.com  locations.einsteinbros.com
CTA  LEARN_MORE    CONTACT_US
Text Word Count 104  241  153
Like 2067  77  160

Einstein Bros. Bagels Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Einstein Bros. Bagels Top 1 ads got 2067 likes. Einstein Bros. Bagels uses a sentence with the finishing touch title: “Einstein Bros. Bagels”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Einstein Bros. Bagels shared 104 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Einstein Bros. Bagels should continue to optimize the ad content.

3.Einstein Bros. Bagels Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-05-05-2020-05-27  2019-11-23-2019-11-24  2019-04-01-2019-05-08
Landing Page Link  https://www.doordash.com/business/einstein-bros-bagels-341674/menu/  https://www.facebook.com/einsteinbros/photos/a.417210297416/10157856918822417/?type=3   https://locations.einsteinbros.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Einstein Bros. Bagels are successful.

Einstein Bros. Bagels Creative Analysis: 

Einstein Bros. Bagels placed a Carousel ad in 2020-05-05-2020-05-27, and got 2067 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Einstein Bros. Bagels Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  N/A  United States
Language  German  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Einstein Bros. Bagels has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Einstein Bros. Bagels Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-05-2020-05-27  2019-11-23-2019-11-24  2019-04-01-2019-05-08
During  23 days  2 days 38 days 
Like  2067  77  160
Share  192  1  9
Comment  182  5  8

Advertising effectiveness is a direct manifestation of advertising. Einstein Bros. Bagels ‘s Top 1 ad received 2067 likes, 192 shares, 182 comments in just 23 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Einstein Bros. Bagels, helping Einstein Bros. Bagels to grasp the ad data more clearly.