Top Ads on Eight

Eight Background Introduction:

A better life starts with better sleep. Eight is the modern and elegant sleep system for everyday life

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Eight has been advertising and marketing on Facebook for many years. And Eight has placed 938 of ads on the Facebook platform in the last month. In the past few years,Eight has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Eight on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Eight. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Eight.

BigSpy

1.Eight Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Eight  Eight  Eight
Page Categories  Real Estate Agent  Real Estate Agent  Health/Beauty
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  shopify

Eight Marketing Objectives Analysis: 

Eight has been operating in Real Estate Agent for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Eight best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Eight Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  N/A Eight Saints Skincare | Try Our Discovery Kit! 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  N/A  
Website Link  theeightyeight.com.au  theeightyeight.com.au  eightsaintsskincare.com
CTA  LEARN_MORE  LEARN_MORE  SHOP_NOW
Text Word Count 0  0  0
Like 0  0  0

Eight Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Eight Top 1 ads got 0 likes. Eight uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Eight shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Eight should continue to optimize the ad content.

3.Eight Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2020-06-16-2020-06-20  2020-06-16-2020-06-20  2019-08-20-2020-06-20
Landing Page Link  http://theeightyeight.com.au/  http://theeightyeight.com.au/   https://eightsaintsskincare.com/products/discovery-kit?utm_source=Social&utm_medium=Facebook&utm_campaign=Leads&utm_content=22-35

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Eight are successful.

Eight Creative Analysis: 

Eight placed a Carousel ad in 2020-06-16-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Eight Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia  Australia  United States
Language  French  French  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Eight has the best conversion in Australia, and can advertise more in Australia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Eight Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-20  2020-06-16-2020-06-20  2019-08-20-2020-06-20
During  5 days  5 days 306 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Eight ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 5 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Eight, helping Eight to grasp the ad data more clearly.