Top Ads on Eaton

Eaton Background Introduction:

www.eaton.com Eaton is a global technology leader in power management solutions. We make power operate more efficiently, effectively, safely & sustainably.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Eaton has been advertising and marketing on Facebook for many years. And Eaton has placed 167 of ads on the Facebook platform in the last month. In the past few years,Eaton has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Eaton on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Eaton. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Eaton.

BigSpy

1.Eaton Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Eaton  Eaton  Eaton
Page Categories  Science Website  Real Estate Developer  Real Estate Developer
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  wordpress  wordpress

Eaton Marketing Objectives Analysis: 

Eaton has been operating in Science Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Eaton best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Eaton Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Electronics in Healthcare  Countryside Countryside 
Ad Copy Text  In this product sociable from Eaton, learn how electronic components help power healthcare delivery ...  no setting  no setting
Link Description  Electronic components are helping to power the modernization of healthcare delivery. Diagnostic and critical equipment such as MRIs, CT-Scans, X-rays and other monitoring equipment are vital tools for doctors to accurately diagnose patients, monitor health, and help determine a medical treatment.  N/A  N/A
Website Link  www.eaton.com  eatonfields.co.uk  eatonfields.co.uk
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 167  0  0
Like 2  0  0

Eaton Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Eaton Top 1 ads got 2 likes. Eaton uses a sentence with the finishing touch title: “Electronics in Healthcare”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Eaton shared 167 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Eaton should continue to optimize the ad content.

3.Eaton Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Carousel
Ad Time   2020-06-16-2020-06-16  2020-06-05-2020-06-13  2020-05-06-2020-06-09
Landing Page Link  https://www.eaton.com/us/en-us/products/electronic-components/healthcare.html?fbclid=IwAR18Fq0NC3Lh6eRjAI8_x7YgfCRpX_-FgpNX_F99tHjvm21cOPOoK1cFVGg  https://eatonfields.co.uk/?utm_source=facebook&utm_medium=advert&utm_campaign=eaton%20fields&utm_content=standard   https://eatonfields.co.uk/?utm_source=facebook&utm_medium=advert&utm_campaign=eaton%20fields&utm_content=retargeting

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Eaton are successful.

Eaton Creative Analysis: 

Eaton placed a Image ad in 2020-06-16-2020-06-16, and got 2 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Eaton Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Albania  United Kingdom  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Eaton has the best conversion in Albania, and can advertise more in Albania in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Eaton Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-16-2020-06-16  2020-06-05-2020-06-13  2020-05-06-2020-06-09
During  1 days  9 days 35 days 
Like  2  0  0
Share  1  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Eaton ‘s Top 1 ad received 2 likes, 1 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Eaton, helping Eaton to grasp the ad data more clearly.