Top Ads on Earth Viaggi

Earth Viaggi Background Introduction:

Pagina ufficiale di Earth Viaggi, che dal 1989 esplora le meraviglie del mondo rispettando gli ambienti naturali e la ricchezza culturale dei popoli

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Earth Viaggi has been advertising and marketing on Facebook for many years. And Earth Viaggi has placed 35 of ads on the Facebook platform in the last month. In the past few years,Earth Viaggi has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Earth Viaggi on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Earth Viaggi. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Earth Viaggi.

BigSpy

1.Earth Viaggi Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Earth Viaggi  Earth Viaggi  Earth Viaggi
Page Categories  Travel Service  Travel Service  Travel Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Earth Viaggi Marketing Objectives Analysis: 

Earth Viaggi has been operating in Travel Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Earth Viaggi best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Earth Viaggi Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Speciale Agosto - Ladakh: nel cuore dell’Himalaya indiano - Earth Viaggi Tour Operator  Speciale Agosto - Nord Argentina - Earth Viaggi Tour Operator Speciale Agosto - Etiopia del Sud - Earth Viaggi Tour Operator 
Ad Copy Text   India - Ladakh, viaggio nel cuore dell’Himalaya Un tour di gruppo esclusivo Earth con accompagnat...   Un itinerario sorprendente nel nord dell’Argentina. Da Salta all’altipiano andino lungo la Queb...   Etiopia del sud Un itinerario dalla Rift Valley alla valle del fiume Omo, attraverso savane, desert...
Link Description  Un itinerario in Ladakh per conoscere e vivere l'esperienza della spiritualità buddista, con visita dei monasteri dell'antico Tibet indiano ed assaporare quel mistico ancora presente in questa regione remota  Nord Argentina. Un viaggio alla scoperta di scenari e fenomeni geologici straordinari  Un viaggio in Etiopia del Sud, nella Valle dell'Omo.Un incontro con le tribù per conoscere la loro cultura ancestrale
Website Link  bit.ly  bit.ly  bit.ly
CTA      
Text Word Count 213  372  334
Like 78  67  83

Earth Viaggi Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Earth Viaggi Top 1 ads got 78 likes. Earth Viaggi uses a sentence with the finishing touch title: “Speciale Agosto - Ladakh: nel cuore dell’Himalaya indiano - Earth Viaggi Tour Operator”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Earth Viaggi shared 213 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Earth Viaggi should continue to optimize the ad content.

3.Earth Viaggi Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-05-01-2019-05-06  2019-04-30-2019-05-06  2019-05-04-2019-05-06
Landing Page Link  https://www.earthviaggi.it/tour/speciale-agosto-ladakh-classico-con-accompagnatore-dallitalia-partenza-4-agosto  https://www.earthviaggi.it/tour/speciale-agosto-nord-argentina-partenza-10-agosto   https://www.earthviaggi.it/tour/speciale-agosto-etiopia-del-sud-partenza-7-agosto

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Earth Viaggi are successful.

Earth Viaggi Creative Analysis: 

Earth Viaggi placed a Image ad in 2019-05-01-2019-05-06, and got 78 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Earth Viaggi Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Italy  Italy  Italy
Language  Italian  Italian  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Earth Viaggi has the best conversion in Italy, and can advertise more in Italy in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Earth Viaggi Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-05-01-2019-05-06  2019-04-30-2019-05-06  2019-05-04-2019-05-06
During  6 days  7 days 3 days 
Like  78  67  83
Share  9  7  8
Comment  1  5  0

Advertising effectiveness is a direct manifestation of advertising. Earth Viaggi ‘s Top 1 ad received 78 likes, 9 shares, 1 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Earth Viaggi, helping Earth Viaggi to grasp the ad data more clearly.