Top Ads on EUMES

EUMES Background Introduction:

Escuela de producción musical en Girona. Diploma en Música Avanzada y Sonido y cursos de producción, armonía, dj, mastering...+ info en www.eumes.cat

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

EUMES has been advertising and marketing on Facebook for many years. And EUMES has placed 44 of ads on the Facebook platform in the last month. In the past few years,EUMES has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for EUMES on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for EUMES. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from EUMES.

BigSpy

1.EUMES Top 3 Ads Basic Understanding

   top1  top2  top3
Name  EUMES  EUMES  EUMES
Page Categories  Music Production Studio  Music Production Studio  Music Production Studio
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

EUMES Marketing Objectives Analysis: 

EUMES has been operating in Music Production Studio for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. EUMES best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.EUMES Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Oferta de lanzamiento - DTO de 100€  Curso Ableton Live Ableton EMP en EUMES 
Ad Copy Text  ¿Quieres monetizar tu música? ¡Apúntate a este curso de Music Business Online en directo! ¡Em...  ¡Especialízate en la producción de música electrónica con este programa de 360 horas!  no setting
Link Description  ¡Inscríbete y aprovecha nuestra oferta de lanzamiento!  La matrícula incluye el paquete Ableton Live Suite. ¡Las inscripciones ya están abiertas y solo hay 25 plazas! Empezamos en septiembre.  La matrícula incluye el paquete Ableton Live Suite. ¡Las inscripciones ya están abiertas y solo hay 25 plazas! Empezamos en septiembre.
Website Link  www.eumes.cat  www.eumes.cat  www.eumes.cat
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 585  90  0
Like 55  5  0

EUMES Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. EUMES Top 1 ads got 55 likes. EUMES uses a sentence with the finishing touch title: “Oferta de lanzamiento - DTO de 100€”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. EUMES shared 585 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. EUMES should continue to optimize the ad content.

3.EUMES Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-06-08-2020-06-14  2020-06-08-2020-06-11  2020-04-22-2020-05-22
Landing Page Link  https://www.eumes.cat/es/curso-music-business-online/  https://www.eumes.cat/es/ableton-electronic-music-program/?fbclid=IwAR2CaOIoVGF-kSnftA5jofjkLHTGLb49_W4U9Az2wHKT-XOE6BUxOOl7c4s   https://www.eumes.cat/es/ableton-electronic-music-program/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by EUMES are successful.

EUMES Creative Analysis: 

EUMES placed a Video ad in 2020-06-08-2020-06-14, and got 55 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.EUMES Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  Spanish  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

EUMES has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.EUMES Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-14  2020-06-08-2020-06-11  2020-04-22-2020-05-22
During  7 days  4 days 31 days 
Like  55  5  0
Share  5  0  0
Comment  6  0  0

Advertising effectiveness is a direct manifestation of advertising. EUMES ‘s Top 1 ad received 55 likes, 5 shares, 6 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for EUMES, helping EUMES to grasp the ad data more clearly.