Top Ads on ELMO Cloud HR & Payroll

ELMO Cloud HR & Payroll Background Introduction:

Australia & NZ’s only integrated cloud HR, payroll, and rostering/time & attendance solution, offering: ONE vendor, ONE dashboard, ONE user-experience.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ELMO Cloud HR & Payroll has been advertising and marketing on Facebook for many years. And ELMO Cloud HR & Payroll has placed 35 of ads on the Facebook platform in the last month. In the past few years,ELMO Cloud HR & Payroll has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ELMO Cloud HR & Payroll on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ELMO Cloud HR & Payroll. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ELMO Cloud HR & Payroll.

BigSpy

1.ELMO Cloud HR & Payroll Top 3 Ads Basic Understanding

   top1  top2  top3
Name  ELMO Cloud HR & Payroll  ELMO Cloud HR & Payroll  ELMO Cloud HR & Payroll
Page Categories  Software Company  Software Company  Software Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

ELMO Cloud HR & Payroll Marketing Objectives Analysis: 

ELMO Cloud HR & Payroll has been operating in Software Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ELMO Cloud HR & Payroll best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ELMO Cloud HR & Payroll Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Working from home: A checklist for employees  Staff Wellness Survey While Remote Working How HR can prepare for a recession 
Ad Copy Text  no setting  no setting  no setting
Link Description  Download your checklist today to ensure employees consider all aspects of health and safety when working form home.  Download your checklist today to ensure employees consider all aspects of health and safety when working form home.  N/A
Website Link  elmosoftware.com.au  elmosoftware.com.au  elmosoftware.com.au
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

ELMO Cloud HR & Payroll Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ELMO Cloud HR & Payroll Top 1 ads got 0 likes. ELMO Cloud HR & Payroll uses a sentence with the finishing touch title: “Working from home: A checklist for employees”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ELMO Cloud HR & Payroll shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ELMO Cloud HR & Payroll should continue to optimize the ad content.

3.ELMO Cloud HR & Payroll Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-04-08-2020-06-12  2020-05-14-2020-06-12  2020-06-09-2020-06-12
Landing Page Link  https://elmosoftware.com.au/resources/templates-calculators/working-from-home-a-checklist-for-employees/?utm_source=facebook&utm_medium=paid&utm_campaign=elmo+template&utm_content=checklist+for+employees+ad+1&_bf=23844428618960409  https://elmosoftware.com.au/resources/templates-calculators/working-from-home-a-checklist-for-employees/?utm_source=facebook&utm_medium=paid&utm_campaign=elmo-templates&utm_content=covid-19-wellness-survey-copy-1&_bf=23844627240590409   https://elmosoftware.com.au/resources/ebooks-guides/fit-for-the-future-how-hr-can-prepare-for-a-recession/?utm_source=facebook&utm_medium=paid&utm_campaign=elmo-ebook&utm_content=video

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ELMO Cloud HR & Payroll are successful.

ELMO Cloud HR & Payroll Creative Analysis: 

ELMO Cloud HR & Payroll placed a Image ad in 2020-04-08-2020-06-12, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ELMO Cloud HR & Payroll Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Australia,New Zealand  Australia,New Zealand  New Zealand
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ELMO Cloud HR & Payroll has the best conversion in Australia,New Zealand, and can advertise more in Australia,New Zealand in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ELMO Cloud HR & Payroll Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-08-2020-06-12  2020-05-14-2020-06-12  2020-06-09-2020-06-12
During  66 days  30 days 4 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. ELMO Cloud HR & Payroll ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 66 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ELMO Cloud HR & Payroll, helping ELMO Cloud HR & Payroll to grasp the ad data more clearly.