Top Ads on ELLE Greece

ELLE Greece Background Introduction:

Το πρώτο σε πωλήσεις γυναικείο περιοδικό.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ELLE Greece has been advertising and marketing on Facebook for many years. And ELLE Greece has placed 74 of ads on the Facebook platform in the last month. In the past few years,ELLE Greece has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ELLE Greece on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ELLE Greece. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ELLE Greece.

BigSpy

1.ELLE Greece Top 3 Ads Basic Understanding

   top1  top2  top3
Name  ELLE Greece  ELLE Greece  ELLE Greece
Page Categories  Magazine  Magazine  Magazine
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

ELLE Greece Marketing Objectives Analysis: 

ELLE Greece has been operating in Magazine for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ELLE Greece best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ELLE Greece Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  10+1 γυαλιά ηλίου για όλα τα budget - ELLE  Καφτάνι: Το απόλυτο πανωφόρι του καλοκαιριού! (10 super σχέδια από εμάς για εσάς) - ELLE Με αυτά τα 10 neutral κομμάτια θα κάνεις τις πιο chic εμφανίσεις - ELLE 
Ad Copy Text  no setting  no setting  no setting
Link Description  Επειδή δεν υπάρχει πιο απαραίτητο καλοκαιρινό αξεσουάρ, σε αυτό τον οδηγό θα βρεις επώνυμα αλλά και οικονομικά γυαλιά για να εξοπλιστείς για όλο το καλοκαίρι.  Άκου τώρα κάτι συμπτώσεις... Το σταρ κομμάτι του loungewear style που θέλοντας και μη είχες υιοθετήσει τους περασμένους μήνες και με κόπο προσπαθείς τώρα να πετάξεις από πά....  Οι συνδυασμοί που θα κάνεις είναι πραγματικά αμέτρητοι γεγονός που μας κάνει να τα επιθυμούμε ακόμα περισσότερο.
Website Link  elle.gr  elle.gr  elle.gr
CTA      
Text Word Count 0  0  0
Like 0  0  0

ELLE Greece Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ELLE Greece Top 1 ads got 0 likes. ELLE Greece uses a sentence with the finishing touch title: “10+1 γυαλιά ηλίου για όλα τα budget - ELLE”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ELLE Greece shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ELLE Greece should continue to optimize the ad content.

3.ELLE Greece Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-01-2020-06-02  2020-05-27-2020-06-02  2020-05-27-2020-06-02
Landing Page Link  https://elle.gr/moda/shopping-moda/10-1-gyalia-iliou-gia-ola-ta-budget/  https://elle.gr/moda/kaftani-to-apolyto-panofori-tou-kalokeriou-12-super-schedia-apo-emas-gia-esas/   https://elle.gr/moda/me-afta-ta-10-neutral-kommatia-tha-kanis-tis-pio-chic-emfanisis/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ELLE Greece are successful.

ELLE Greece Creative Analysis: 

ELLE Greece placed a Image ad in 2020-06-01-2020-06-02, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ELLE Greece Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Greece  Greece  Greece
Language  Greek  Greek  Greek

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ELLE Greece has the best conversion in Greece, and can advertise more in Greece in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ELLE Greece Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-01-2020-06-02  2020-05-27-2020-06-02  2020-05-27-2020-06-02
During  2 days  7 days 7 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. ELLE Greece ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ELLE Greece, helping ELLE Greece to grasp the ad data more clearly.