Top Ads on Dubai Opera

Dubai Opera Background Introduction:

Dubai Opera is a truly unique venue and the city’s first purpose built multi-format performing arts theatre situated in the heart of Downtown Dubai.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Dubai Opera has been advertising and marketing on Facebook for many years. And Dubai Opera has placed 50 of ads on the Facebook platform in the last month. In the past few years,Dubai Opera has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Dubai Opera on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Dubai Opera. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Dubai Opera.

BigSpy

1.Dubai Opera Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Dubai Opera  Dubai Opera  Dubai Opera
Page Categories  Performance Art Theatre  Performance Art Theatre  Performance Art Theatre
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  wordpress  N/A

Dubai Opera Marketing Objectives Analysis: 

Dubai Opera has been operating in Performance Art Theatre for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Dubai Opera best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Dubai Opera Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Dial M For Murder 8 - 11 April 2020  La Traviata on 19 - 21 March The Billy Joel Songbook - 25 March 2020 
Ad Copy Text  Watch #TomChambers bring alive the charismatic and manipulative character, Tony Wendice, who finds o...  An iconic opera with an incredible score, engaging plots and memorable characters along with some of...  Elio Pace and his band are set to perform “The Billy Joel Songbook” to celebrate one of the fine...
Link Description  N/A  N/A  N/A
Website Link  dubaiopera.etixdubai.com  dubaiopera.com  dubaiopera.etixdubai.com
CTA  BOOK_TRAVEL  BOOK_TRAVEL  BOOK_TRAVEL
Text Word Count 256  241  297
Like 19  44  13

Dubai Opera Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Dubai Opera Top 1 ads got 19 likes. Dubai Opera uses a sentence with the finishing touch title: “Dial M For Murder 8 - 11 April 2020”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Dubai Opera shared 256 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Dubai Opera should continue to optimize the ad content.

3.Dubai Opera Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Video
Ad Time   2020-03-08-2020-03-08  2020-02-23-2020-02-29  2020-02-22-2020-02-22
Landing Page Link  https://dubaiopera.etixdubai.com/events/MURDER20/venues/DOH/performances/EOPR2020704/tickets?utm_source=prog_facebookinstagram&utm_medium=social&utm_campaign=MURDER20&utm_term=paid_all  http://www.dubaiopera.com/   https://dubaiopera.etixdubai.com/events/BILLY20/venues/DOH/performances/EOPR2020689/tickets?utm_source=prog_facebookinstagram&utm_medium=social&utm_campaign=BILLY20&utm_term=paid_all

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Dubai Opera are successful.

Dubai Opera Creative Analysis: 

Dubai Opera placed a Video ad in 2020-03-08-2020-03-08, and got 19 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Dubai Opera Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  German  Italian  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Dubai Opera has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Dubai Opera Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-08-2020-03-08  2020-02-23-2020-02-29  2020-02-22-2020-02-22
During  1 days  7 days 1 days 
Like  19  44  13
Share  0  1  1
Comment  5  4  7

Advertising effectiveness is a direct manifestation of advertising. Dubai Opera ‘s Top 1 ad received 19 likes, 0 shares, 5 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Dubai Opera, helping Dubai Opera to grasp the ad data more clearly.