Top Ads on Drunken Monkey

Drunken Monkey Background Introduction:

Drunken Monkey is a chain of Smoothie Bars across India specializing in Fresh Fruit Smoothies and Shakes. Other products include Hydrators, Hangover Smoothies, Detox Smoothies, Meal Smoothies and Protein Smoothies.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Drunken Monkey has been advertising and marketing on Facebook for many years. And Drunken Monkey has placed 22 of ads on the Facebook platform in the last month. In the past few years,Drunken Monkey has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Drunken Monkey on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Drunken Monkey. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Drunken Monkey.

BigSpy

1.Drunken Monkey Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Drunken Monkey  Drunken Monkey  Drunken Monkey
Page Categories  Bar  Bar  Smoothie & Juice Bar
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Drunken Monkey Marketing Objectives Analysis: 

Drunken Monkey has been operating in Bar for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Drunken Monkey best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Drunken Monkey Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Fotografije iz sadržaja korisnika/ce Drunken Monkey Bar  Drunken Monkey Bar Drunken Monkey 
Ad Copy Text  Всім привіт! Нагадуємо, що в нас працює щоденна доставк...  Drunken Monkey Bar в самому серці старого міста нагадує про сит...  Sometimes it's good to beet up on yourself #drunkenmonkey #darknecessities #pushyourself #pushyourl...
Link Description  N/A  Drunken Monkey Bar в самому серці старого міста нагадує про ситні і смачні сніданки, які тут подають кожен день. З понеділка по четвер - з 12:00 до 21:00, а в п'ятницю і вихідні - з 14:00 до 18:00. Також, будь-які страви з меню, будь-то сніданки, бізнес-ланчі або пісні страви, можна замовити з доставкою прямо в офіс або додому! Вартість доставки по Подолу - 100 грн, далі по місту = дорівнює = вартості послуг таксі на вибір гостя. Дещо з меню сніданків: омлет з хамоном, сиром, шпинатом або сьомгою 115 - 138 грн; яєчня з беконом або ковбасками - 87 грн. Зверніть увагу! При замовленні будь-якого сніданку безлімітний чай або кава на вибір гостя в подарунок ☕️ #drunkenmonkeybarkyiv #breakfast  N/A
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA  MESSAGE_PAGE    
Text Word Count 930  1179  177
Like 66  62  0

Drunken Monkey Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Drunken Monkey Top 1 ads got 66 likes. Drunken Monkey uses a sentence with the finishing touch title: “Fotografije iz sadržaja korisnika/ce Drunken Monkey Bar”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Drunken Monkey shared 930 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is MESSAGE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Drunken Monkey should continue to optimize the ad content.

3.Drunken Monkey Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-04-12-2020-04-12  2019-04-17-2019-04-22  2018-09-15-2019-04-21
Landing Page Link  https://www.facebook.com/935575036601090/posts/1534069106751677/  https://www.facebook.com/935575036601090/posts/1229694100522514/   https://www.facebook.com/drunkenmonkey.naturallyhigh/videos/308879296556835/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Drunken Monkey are successful.

Drunken Monkey Creative Analysis: 

Drunken Monkey placed a Image ad in 2020-04-12-2020-04-12, and got 66 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Drunken Monkey Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Ukraine  Ukraine  India
Language  Croatian  Ukrainian  German

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Drunken Monkey has the best conversion in Ukraine, and can advertise more in Ukraine in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Drunken Monkey Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-12-2020-04-12  2019-04-17-2019-04-22  2018-09-15-2019-04-21
During  1 days  6 days 219 days 
Like  66  62  0
Share  1  1  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Drunken Monkey ‘s Top 1 ad received 66 likes, 1 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Drunken Monkey, helping Drunken Monkey to grasp the ad data more clearly.