Top Ads on Drivepedia

Drivepedia Background Introduction:

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Drivepedia has been advertising and marketing on Facebook for many years. And Drivepedia has placed 557 of ads on the Facebook platform in the last month. In the past few years,Drivepedia has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Drivepedia on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Drivepedia. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Drivepedia.

BigSpy

1.Drivepedia Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Drivepedia  Drivepedia  Drivepedia
Page Categories  Magazine  Magazine  Magazine
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Drivepedia Marketing Objectives Analysis: 

Drivepedia has been operating in Magazine for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Drivepedia best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Drivepedia Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  45 Messages That Shouldn’t Have Been Sent To Parents  35 personas que hicieron del vuelo una experiencia insoportable para los demás 35 personas que hicieron del vuelo una experiencia insoportable para los demás  
Ad Copy Text  Sending a text to a parent that wasn’t intended for them can be bad. From a girl sending a text to...  no setting  no setting
Link Description  We’ve compiled a list of 45 messages that shouldn’t have been sent to parents  Viajar en avión puede ser tedioso, sobre todo si los demás pasajeros resultan ser groseros.  Viajar en avión puede ser tedioso, sobre todo si los demás pasajeros resultan ser groseros.
Website Link  drivepedia.com  drivepedia.com  drivepedia.com
CTA      
Text Word Count 237  0  0
Like 35  0  0

Drivepedia Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Drivepedia Top 1 ads got 35 likes. Drivepedia uses a sentence with the finishing touch title: “45 Messages That Shouldn’t Have Been Sent To Parents”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Drivepedia shared 237 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Drivepedia should continue to optimize the ad content.

3.Drivepedia Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-02-2020-06-18  2020-04-20-2020-06-15  2020-04-20-2020-06-15
Landing Page Link  https://drivepedia.com/trending/accidentally-texts-parents-fb/?utm_campaign=Accidental%20Parent%20Texts%20LStein3004%20V1%20PHS1046%203AD%205PL%20VV%3E4%20En%20Android%20WWT%20-%20Mobile%20WW%20FB&utm_source=Facebook&utm_medium=WC&utm_content=DC&psl=i_b41958  https://drivepedia.com/trending/annoying-passengers-spt-fb/?utm_campaign=Vuelo+malo+Johu2004+PHS592+VV%3E2+Es+wwf+-+Mobile+WW+FB&utm_source=Facebook&utm_medium=WC&utm_content=DC&psl=i_3a58ce   https://drivepedia.com/trending/annoying-passengers-spt-fb/?utm_campaign=Vuelo+malo+Johu2004+PHS592+VV%3E2+Es+wwf+-+Mobile+WW+FB&utm_source=Facebook&utm_medium=WC&utm_content=DC&psl=i_3a58ce

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Drivepedia are successful.

Drivepedia Creative Analysis: 

Drivepedia placed a Image ad in 2020-05-02-2020-06-18, and got 35 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Drivepedia Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Kenya  United States  United States
Language  English  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Drivepedia has the best conversion in Kenya, and can advertise more in Kenya in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Drivepedia Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-02-2020-06-18  2020-04-20-2020-06-15  2020-04-20-2020-06-15
During  48 days  57 days 57 days 
Like  35  0  0
Share  25  0  0
Comment  9  0  0

Advertising effectiveness is a direct manifestation of advertising. Drivepedia ‘s Top 1 ad received 35 likes, 25 shares, 9 comments in just 48 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Drivepedia, helping Drivepedia to grasp the ad data more clearly.