Top Ads on Drive For Dot

Drive For Dot Background Introduction:

Dot Transportation, Inc. (DTI) is an affiliate of Dot Foods, Inc. DTI hosts a fleet of 1,300 and 12 distribution centers around North America.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Drive For Dot has been advertising and marketing on Facebook for many years. And Drive For Dot has placed 90 of ads on the Facebook platform in the last month. In the past few years,Drive For Dot has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Drive For Dot on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Drive For Dot. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Drive For Dot.

BigSpy

1.Drive For Dot Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Drive For Dot  Drive For Dot  Drive For Dot
Page Categories  Cargo & Freight Company  Cargo & Freight Company  Cargo & Freight Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Drive For Dot Marketing Objectives Analysis: 

Drive For Dot has been operating in Cargo & Freight Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Drive For Dot best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Drive For Dot Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Hiring Drivers in Sikeston!  Full time drivers average $80K/year. Now Hiring Drivers in Burley! 
Ad Copy Text  Now hiring Class A Drivers in Sikeston. Full-time drivers average $80,000/year.  Now hiring Class A Drivers in Charles City. Full-time drivers average $80,000/year.  Now hiring Class A Drivers in Burley. Full-time drivers average $80,000/year.
Link Description  Join our family-owned company.  Join our family-owned company.  Join our family-owned company.
Website Link  www.dotfoods.com  www.dotfoods.com  www.dotfoods.com
CTA  APPLY_NOW  APPLY_NOW  APPLY_NOW
Text Word Count 79  83  77
Like 0  2  0

Drive For Dot Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Drive For Dot Top 1 ads got 0 likes. Drive For Dot uses a sentence with the finishing touch title: “Hiring Drivers in Sikeston!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Drive For Dot shared 79 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is APPLY_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Drive For Dot should continue to optimize the ad content.

3.Drive For Dot Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-04-18-2019-05-07  2019-04-23-2019-05-07  2019-04-18-2019-05-07
Landing Page Link  https://www.dotfoods.com/careers/  https://www.dotfoods.com/careers/   https://www.dotfoods.com/careers/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Drive For Dot are successful.

Drive For Dot Creative Analysis: 

Drive For Dot placed a Image ad in 2019-04-18-2019-05-07, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Drive For Dot Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Drive For Dot has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Drive For Dot Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-04-18-2019-05-07  2019-04-23-2019-05-07  2019-04-18-2019-05-07
During  20 days  15 days 20 days 
Like  0  2  0
Share  0  0  2
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Drive For Dot ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 20 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Drive For Dot, helping Drive For Dot to grasp the ad data more clearly.