Top Ads on DongHai

DongHai Background Introduction:

Thương hiệu danh tiếng trên 75 năm, chuyên giày dép thời trang với thiết kế độc quyền theo phong cách thanh lịch và tinh tế cho mọi lứa tuổi.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

DongHai has been advertising and marketing on Facebook for many years. And DongHai has placed 91 of ads on the Facebook platform in the last month. In the past few years,DongHai has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for DongHai on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for DongHai. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from DongHai.

BigSpy

1.DongHai Top 3 Ads Basic Understanding

   top1  top2  top3
Name  DongHai  DongHai  DongHai
Page Categories  Product/Service  Product/Service  Product/Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

DongHai Marketing Objectives Analysis: 

DongHai has been operating in Product/Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. DongHai best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.DongHai Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  Photos from DongHai's post Dép Nam - D3211 
Ad Copy Text  -  CÙNG BẠN THOẢI MÁI MỖI NGÀY!!! #donghai #shopdonghai #muagiayonline #giaydonghai MIỄN...  10 ĐÔI GIÀY DA KHÔNG THỂ BỎ QUA Miễn Phí Giao Hàng Toàn Quốc Chat: m.me/shopdongha...
Link Description  N/A  N/A  N/A
Website Link  shopdonghai.com  shopdonghai.com  shopdonghai.com
CTA  SHOP_NOW    SHOP_NOW
Text Word Count 184  273  152
Like 0  591  1

DongHai Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. DongHai Top 1 ads got 0 likes. DongHai uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. DongHai shared 184 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. DongHai should continue to optimize the ad content.

3.DongHai Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-04-20-2020-06-17  2020-06-09-2020-06-15  2020-05-30-2020-06-14
Landing Page Link  https://shopdonghai.com/collections/giay-dep-nu  https://shopdonghai.com/   https://shopdonghai.com/products/giay-tay-nam-g0338-vang?variant=19632264151109&fbclid=IwAR0ciPF211BQaj4FVjJ7Uyxrhjmagcl9UM3LZILRkwYjI19Mtgm6TK-bjMs

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by DongHai are successful.

DongHai Creative Analysis: 

DongHai placed a Carousel ad in 2020-04-20-2020-06-17, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.DongHai Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Vietnam  Vietnam  Vietnam
Language  Romanian  English  Vietnamese

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

DongHai has the best conversion in Vietnam, and can advertise more in Vietnam in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.DongHai Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-20-2020-06-17  2020-06-09-2020-06-15  2020-05-30-2020-06-14
During  59 days  7 days 16 days 
Like  0  591  1
Share  0  1  0
Comment  0  9  1

Advertising effectiveness is a direct manifestation of advertising. DongHai ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 59 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for DongHai, helping DongHai to grasp the ad data more clearly.