Top Ads on Dolby Soho

Dolby Soho Background Introduction:

Dolby Soho is a free experiential space, where science meets art, and technology meets imagination. Open 12pm-8pm Wed-Sunday

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Dolby Soho has been advertising and marketing on Facebook for many years. And Dolby Soho has placed 4 of ads on the Facebook platform in the last month. In the past few years,Dolby Soho has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Dolby Soho on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Dolby Soho. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Dolby Soho.

BigSpy

1.Dolby Soho Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Dolby Soho  Dolby Soho  Dolby Soho
Page Categories  Pop-Up Shop  Pop-Up Shop  Pop-Up Shop
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Dolby Soho Marketing Objectives Analysis: 

Dolby Soho has been operating in Pop-Up Shop for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Dolby Soho best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Dolby Soho Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  Extended to May 12th - Netflix Our Planet at Dolby Soho Dolby Soho 
Ad Copy Text  Fall in love with music ???? all over again through Dolby’s reinvention of your music experience. ...  NEW DOLBY SOHO INSTALLATION EXTENDED NOW THROUGH MAY 12TH: We're excited to announce the extension ...  See, hear and feel the wonder of the extraordinary place we call home. Immerse yourself in the groun...
Link Description  It’s an experience you won’t forget.  Film  N/A
Website Link  www.dolbysoho.splashthat.com  www.facebook.com  bit.ly
CTA  LEARN_MORE  EVENT_RSVP  LEARN_MORE
Text Word Count 347  927  471
Like 23  5  25

Dolby Soho Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Dolby Soho Top 1 ads got 23 likes. Dolby Soho uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Dolby Soho shared 347 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Dolby Soho should continue to optimize the ad content.

3.Dolby Soho Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2019-08-14-2019-12-15  2019-04-22-2019-04-25  2019-04-15-2019-04-25
Landing Page Link  https://dolbysoho.splashthat.com/  https://www.facebook.com/events/403649927137739   https://dolbysoho.splashthat.com/?utm_campaign=dlb-brand&utm_medium=social&utm_source=facebook&utm_content=soho-netflix-ourplanet

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Dolby Soho are successful.

Dolby Soho Creative Analysis: 

Dolby Soho placed a Video ad in 2019-08-14-2019-12-15, and got 23 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Dolby Soho Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  United States
Language  English  Turkish  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Dolby Soho has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Dolby Soho Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-08-14-2019-12-15  2019-04-22-2019-04-25  2019-04-15-2019-04-25
During  124 days  4 days 11 days 
Like  23  5  25
Share  2  0  4
Comment  7  0  0

Advertising effectiveness is a direct manifestation of advertising. Dolby Soho ‘s Top 1 ad received 23 likes, 2 shares, 7 comments in just 124 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Dolby Soho, helping Dolby Soho to grasp the ad data more clearly.