Top Ads on Doha Bank

Doha Bank Background Introduction:

Incorporated in 1978, Doha Bank is the largest private commercial bank in the State of Qatar.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Doha Bank has been advertising and marketing on Facebook for many years. And Doha Bank has placed 41 of ads on the Facebook platform in the last month. In the past few years,Doha Bank has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Doha Bank on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Doha Bank. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Doha Bank.


1.Doha Bank Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Doha Bank  Doha Bank  Doha Bank
Page Categories  Local Business  Local Business  Local Business
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Doha Bank Marketing Objectives Analysis: 

Doha Bank has been operating in Local Business for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Doha Bank best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Doha Bank Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Open your Al Dana Account  Doha Bank Doha Bank 
Ad Copy Text  Don’t dream it, Win it! Open your account NOW and get a chance to win 2.5 million QAR!  -  Don’t dream it, Win it! Open your account and get a chance to win 2.5 million QAR!
Link Description  Save and Win with Al Dana!  N/A  N/A
Website Link
Text Word Count 89  273  87
Like 2432  1  5

Doha Bank Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Doha Bank Top 1 ads got 2432 likes. Doha Bank uses a sentence with the finishing touch title: “Open your Al Dana Account”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Doha Bank shared 89 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Doha Bank should continue to optimize the ad content.

3.Doha Bank Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-10-2020-05-27  2020-03-26-2020-05-24  2020-04-28-2020-05-23
Landing Page Link,%22page_id_type%22:%22page%22,%22actor_id%22:139811132700987,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1584865340,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3475030649179002%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:139811132700987,%22page_id%22:139811132700987,%22post_id%22:3475030649179002,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R,%22page_id_type%22:%22page%22,%22actor_id%22:139811132700987,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1583911783,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3448054451876622%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:139811132700987,%22page_id%22:139811132700987,%22post_id%22:3448054451876622,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Doha Bank are successful.

Doha Bank Creative Analysis: 

Doha Bank placed a Image ad in 2020-03-10-2020-05-27, and got 2432 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Doha Bank Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Qatar  Morocco,Qatar  Qatar
Language  English  Somali  Somali

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Doha Bank has the best conversion in Qatar, and can advertise more in Qatar in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Doha Bank Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-10-2020-05-27  2020-03-26-2020-05-24  2020-04-28-2020-05-23
During  79 days  60 days 26 days 
Like  2432  1  5
Share  440  0  0
Comment  402  0  0

Advertising effectiveness is a direct manifestation of advertising. Doha Bank ‘s Top 1 ad received 2432 likes, 440 shares, 402 comments in just 79 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Doha Bank, helping Doha Bank to grasp the ad data more clearly.