Top Ads on Dinner in Motion

Dinner in Motion Background Introduction:

Neem plaats aan tafel bij Dinner in Motion en beleef een culinaire avond in een 360 graden theater

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Dinner in Motion has been advertising and marketing on Facebook for many years. And Dinner in Motion has placed 7 of ads on the Facebook platform in the last month. In the past few years,Dinner in Motion has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Dinner in Motion on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Dinner in Motion. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Dinner in Motion.

BigSpy

1.Dinner in Motion Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Dinner in Motion  Dinner in Motion  Dinner in Motion
Page Categories  European Restaurant  European Restaurant  European Restaurant
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  N/A  N/A

Dinner in Motion Marketing Objectives Analysis: 

Dinner in Motion has been operating in European Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Dinner in Motion best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Dinner in Motion Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Dinner in Motion  Dinner in Motion Dinner in Motion 
Ad Copy Text  Heb je al een bezoek gebracht aan het 360° restaurant Dinner in Motion? Voor slechts €69,- zit ji...  no setting  MOEDERDAG ALERT!!! Heb je nog geen idee wat je je moeder wilt geven? Neem haar dan mee naar onze Moe...
Link Description  Mis het niet en reserveer nu!  MOEDERDAG SPECIAL Verras je mama op 12 mei met een heel bijzonder etentje  MOEDERDAG ALERT!!! Heb je nog geen idee wat je je moeder wilt geven? Neem haar dan mee naar onze Moederdag Special op zondag 12 mei. Naast een menu in Moederdagstijl kan je deze avond een speciale boodschap achterlaten voor je moeder. Deze ziet ze daarna terug tijdens het diner...Kortom: snel reserveren voordat we volgeboekt zijn!!!
Website Link  www.dinnerinmotion.nl  www.facebook.com  www.facebook.com
CTA  BOOK_TRAVEL  BOOK_TRAVEL  
Text Word Count 191  0  334
Like 146  0  130

Dinner in Motion Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Dinner in Motion Top 1 ads got 146 likes. Dinner in Motion uses a sentence with the finishing touch title: “Dinner in Motion”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Dinner in Motion shared 191 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Dinner in Motion should continue to optimize the ad content.

3.Dinner in Motion Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2019-02-19-2019-05-07  2019-04-17-2019-05-07  2019-05-01-2019-05-07
Landing Page Link  https://www.dinnerinmotion.nl/dinner-in-motion/  https://www.facebook.com/dinnerinmotion/photos/a.1630141573956105/2077526229217635/?type=3   https://www.facebook.com/1506598359643761/posts/2086926138277644/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Dinner in Motion are successful.

Dinner in Motion Creative Analysis: 

Dinner in Motion placed a Video ad in 2019-02-19-2019-05-07, and got 146 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Dinner in Motion Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Netherlands,Belgium  Netherlands  Netherlands
Language  Dutch  Dutch  Dutch

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Dinner in Motion has the best conversion in Netherlands,Belgium, and can advertise more in Netherlands,Belgium in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Dinner in Motion Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-02-19-2019-05-07  2019-04-17-2019-05-07  2019-05-01-2019-05-07
During  78 days  21 days 7 days 
Like  146  0  130
Share  41  0  3
Comment  137  0  0

Advertising effectiveness is a direct manifestation of advertising. Dinner in Motion ‘s Top 1 ad received 146 likes, 41 shares, 137 comments in just 78 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Dinner in Motion, helping Dinner in Motion to grasp the ad data more clearly.