Top Ads on Dil Mil

Dil Mil Background Introduction:

Leading matchmaking app for South Asians across the world.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Dil Mil has been advertising and marketing on Facebook for many years. And Dil Mil has placed 118 of ads on the Facebook platform in the last month. In the past few years,Dil Mil has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Dil Mil on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Dil Mil. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Dil Mil.


1.Dil Mil Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Dil Mil  Dil Mil  Dil Mil
Page Categories  App Page  App Page  App Page
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Dil Mil Marketing Objectives Analysis: 

Dil Mil has been operating in App Page for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Dil Mil best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Dil Mil Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Give Dil Mil A Try Today  Find something real today Find South Asian Singles Near You 
Ad Copy Text  Create your love story, the modern way. Download DilMil today.  Isolation doesn't mean loneliness. Connect with 2M+ South Asian singles in Australia, US, UK & CA lo...  Connect with 1M+ South Asian singles in the US, UK, Canada, and Australia.
Link Description  N/A  N/A  N/A
Website Link
Text Word Count 62  122  74
Like 30  3  109

Dil Mil Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Dil Mil Top 1 ads got 30 likes. Dil Mil uses a sentence with the finishing touch title: “Give Dil Mil A Try Today”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Dil Mil shared 62 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Dil Mil should continue to optimize the ad content.

3.Dil Mil Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Video  Video
Ad Time   2020-06-11-2020-06-16  2020-05-16-2020-05-16  2020-04-22-2020-04-30
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Dil Mil are successful.

Dil Mil Creative Analysis: 

Dil Mil placed a Video ad in 2020-06-11-2020-06-16, and got 30 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Dil Mil Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United Kingdom  N/A  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Dil Mil has the best conversion in United Kingdom, and can advertise more in United Kingdom in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Dil Mil Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-16  2020-05-16-2020-05-16  2020-04-22-2020-04-30
During  6 days  1 days 9 days 
Like  30  3  109
Share  1  0  2
Comment  1  0  1

Advertising effectiveness is a direct manifestation of advertising. Dil Mil ‘s Top 1 ad received 30 likes, 1 shares, 1 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Dil Mil, helping Dil Mil to grasp the ad data more clearly.