Top Ads on Digitick

Digitick Background Introduction:

Tous vos billets sont sur Digitick. Festivals, Concerts, Théâtre, Sport : la billetterie de toutes vos sorties.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Digitick has been advertising and marketing on Facebook for many years. And Digitick has placed 270 of ads on the Facebook platform in the last month. In the past few years,Digitick has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Digitick on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Digitick. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Digitick.

BigSpy

1.Digitick Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Digitick  Digitick  Digitick
Page Categories  Other  Other  Society & Culture Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Digitick Marketing Objectives Analysis: 

Digitick has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Digitick best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Digitick Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  FESTIVAL FRACA (10/03 - 11/03)  Burna Boy - The African Giant Returns Tour | Lyon Pt. II Le Palais Nikaia 
Ad Copy Text  Réservez votre pass pour le : le label 100% féministe, féminin et indépendant d'Emilie Marsh, ...  Burna Boy est l’un des fers de lance de l’afrofusion, son 4 eme album « African Giant » est so...  Vous n'allez tout de même pas manquer le prochain concert de IAM ? Réservez vos places dès aujo...
Link Description   Réserve ton pass ici !  Billetterie en ligne  Nice - 27/11/2020
Website Link  web.digitick.com  bit.ly  www.digitick.com
CTA  BOOK_TRAVEL  BUY_TICKETS  BOOK_TRAVEL
Text Word Count 348  511  109
Like 95  237  16

Digitick Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Digitick Top 1 ads got 95 likes. Digitick uses a sentence with the finishing touch title: “FESTIVAL FRACA (10/03 - 11/03)”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Digitick shared 348 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Digitick should continue to optimize the ad content.

3.Digitick Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Image  Image
Ad Time   2020-03-07-2020-03-07  2020-02-20-2020-03-03  2020-02-14-2020-02-14
Landing Page Link  https://web.digitick.com/index-css5-fraternitecannibale-pg1…  https://web.digitick.com/burna-boy-concert-radiant-bellevue-caluire-et-cuire-04-mars-2020-css5-yumaproductions-pg101-ri6888561.html   https://www.digitick.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Digitick are successful.

Digitick Creative Analysis: 

Digitick placed a Video ad in 2020-03-07-2020-03-07, and got 95 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Digitick Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  French  Danish  Romanian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Digitick has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Digitick Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-07-2020-03-07  2020-02-20-2020-03-03  2020-02-14-2020-02-14
During  1 days  13 days 1 days 
Like  95  237  16
Share  14  19  2
Comment  1  41  1

Advertising effectiveness is a direct manifestation of advertising. Digitick ‘s Top 1 ad received 95 likes, 14 shares, 1 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Digitick, helping Digitick to grasp the ad data more clearly.