Top Ads on Didactica Publishing House

Didactica Publishing House Background Introduction:

Didactica Publishing House este una dintre cele mai importante edituri educaționale din România.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Didactica Publishing House has been advertising and marketing on Facebook for many years. And Didactica Publishing House has placed 52 of ads on the Facebook platform in the last month. In the past few years,Didactica Publishing House has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Didactica Publishing House on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Didactica Publishing House. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Didactica Publishing House.

BigSpy

1.Didactica Publishing House Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Didactica Publishing House  Didactica Publishing House  Didactica Publishing House
Page Categories  Publisher  Publisher  Publisher
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Didactica Publishing House Marketing Objectives Analysis: 

Didactica Publishing House has been operating in Publisher for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Didactica Publishing House best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Didactica Publishing House Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline   50% REDUCERE Comandă Acum   50% REDUCERE de Ziua Copilului N/A 
Ad Copy Text  ‍♀ Jocul este cea mai bună metodă de a învăța lucruri noi. 50% REDUCERE la jocurile educat...   Sărbătorim Ziua Copilului cu 50% REDUCERE! Profită acum de această ofertă și bucură-te de ...  Bucură-te de ✨REDUCERI✨ la toate activitățile Didactica dedicate părinților ce transformă ...
Link Description  Didactica Publishing House - editura specializata pe materiale cu continut educational: Gazeta Matematica, jocuri de cultura generala, carti Usborne, povesti pentru copii, materiale de dezvoltare personala.  Didactica Publishing House - editura specializata pe materiale cu continut educational: Gazeta Matematica, jocuri de cultura generala, carti Usborne, povesti pentru copii, materiale de dezvoltare personala.  N/A
Website Link  www.edituradph.ro  www.edituradph.ro  www.facebook.com
CTA  SHOP_NOW  SHOP_NOW  LEARN_MORE
Text Word Count 175  125  139
Like 69  134  11

Didactica Publishing House Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Didactica Publishing House Top 1 ads got 69 likes. Didactica Publishing House uses a sentence with the finishing touch title: “ 50% REDUCERE Comandă Acum”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Didactica Publishing House shared 175 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Didactica Publishing House should continue to optimize the ad content.

3.Didactica Publishing House Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-08-2020-06-13  2020-05-18-2020-05-29  2020-05-14-2020-05-17
Landing Page Link  https://www.edituradph.ro/?page=produse&s=istorie&n=1  https://www.edituradph.ro/carti/calatoreste-invata-exploreaza--s232.html   https://www.facebook.com/EdituraDPH/?_sref_=3099391176785694&refid=28&_ft_=adid.23844733508370285:qid.6828067540570109248:mf_story_key.-4860952837831097573:is_sponsored.1:ei.AI@AQLi-kC_bHNmsZX70wk4iDNAFBuA9h9cDpvdbR-2r_e-rJBrT3OEpulPzHORg7qu-LYV-6yznJBTo6ftvedpyzfX:top_level_post_id.3099391170119028:content_owner_id_new.394375437287295:call_to_action_type.LEARN_MORE:page_id.394375437287295:src.22:story_location.5:story_attachment_style.rich_media_collection:view_time.1589783360:filter.h_nor:tds_flgs.3:actrs.394375437287295:page_insights.%7B%22394375437287295%22:%7B%22page_id%22:394375437287295,%22page_id_type%22:%22page%22,%22actor_id%22:394375437287295,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1589532781,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B3099391170119028%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:394375437287295,%22page_id%22:394375437287295,%22post_id%22:3099391170119028,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=C-R

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Didactica Publishing House are successful.

Didactica Publishing House Creative Analysis: 

Didactica Publishing House placed a Image ad in 2020-06-08-2020-06-13, and got 69 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Didactica Publishing House Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Romania
Language  Romanian  Romanian  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Didactica Publishing House has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Didactica Publishing House Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-08-2020-06-13  2020-05-18-2020-05-29  2020-05-14-2020-05-17
During  6 days  12 days 4 days 
Like  69  134  11
Share  22  24  0
Comment  0  1  0

Advertising effectiveness is a direct manifestation of advertising. Didactica Publishing House ‘s Top 1 ad received 69 likes, 22 shares, 0 comments in just 6 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Didactica Publishing House, helping Didactica Publishing House to grasp the ad data more clearly.