Top Ads on Desperados

Desperados Background Introduction:

Welcome to the official Desperados Facebook page.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Desperados has been advertising and marketing on Facebook for many years. And Desperados has placed 180 of ads on the Facebook platform in the last month. In the past few years,Desperados has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Desperados on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Desperados. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Desperados.

BigSpy

1.Desperados Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Desperados  Desperados  Desperados
Page Categories  Food & Beverage Company  Food & Beverage Company  Other
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Desperados Marketing Objectives Analysis: 

Desperados has been operating in Food & Beverage Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Desperados best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Desperados Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  N/A N/A 
Ad Copy Text  Schon das neue Desperados Lime probiert? #desperados #desperadoslime  no setting  no setting
Link Description  N/A  Desperados  Desperados
Website Link  www.facebook.com  www.desperados.com  www.desperados.com
CTA    SHOP_NOW  SHOP_NOW
Text Word Count 69  0  0
Like 1058  0  0

Desperados Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Desperados Top 1 ads got 1058 likes. Desperados uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Desperados shared 69 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Desperados should continue to optimize the ad content.

3.Desperados Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Carousel
Ad Time   2020-06-09-2020-06-20  2020-05-18-2020-06-20  2020-06-20-2020-06-20
Landing Page Link  https://www.facebook.com/Desperados.ger/videos/562750200981845/  https://www.desperados.com/global-en/agegate   https://www.desperados.com/global-en/agegate

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Desperados are successful.

Desperados Creative Analysis: 

Desperados placed a Video ad in 2020-06-09-2020-06-20, and got 1058 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Desperados Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Germany  Germany  Germany
Language  N/A  Spanish  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Desperados has the best conversion in Germany, and can advertise more in Germany in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Desperados Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-09-2020-06-20  2020-05-18-2020-06-20  2020-06-20-2020-06-20
During  12 days  34 days 1 days 
Like  1058  0  0
Share  69  0  0
Comment  283  0  0

Advertising effectiveness is a direct manifestation of advertising. Desperados ‘s Top 1 ad received 1058 likes, 69 shares, 283 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Desperados, helping Desperados to grasp the ad data more clearly.