Top Ads on Deer Valley Credit Union

Deer Valley Credit Union Background Introduction:

DVCU was founded on the principals of "people helping people." Our mission is to improve our members' lives with quality financial products and services.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Deer Valley Credit Union has been advertising and marketing on Facebook for many years. And Deer Valley Credit Union has placed 36 of ads on the Facebook platform in the last month. In the past few years,Deer Valley Credit Union has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Deer Valley Credit Union on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Deer Valley Credit Union. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Deer Valley Credit Union.

BigSpy

1.Deer Valley Credit Union Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Deer Valley Credit Union  Deer Valley Credit Union  Deer Valley Credit Union
Page Categories  Credit Union  Credit Union  Credit Union
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Deer Valley Credit Union Marketing Objectives Analysis: 

Deer Valley Credit Union has been operating in Credit Union for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Deer Valley Credit Union best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Deer Valley Credit Union Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Deer Valley Credit Union  Deer Valley Credit Union Save on Your Wedding  
Ad Copy Text  'Like Us' Today! Thousands of your Arizona neighbors rely on Deer Valley Credit Union.  'Like Us' Today! Thousands of your Arizona neighbors rely on Deer Valley Credit Union.  no setting
Link Description  DVCU was founded on the principals of "people helping people." Our mission is to improve our members' lives with quality financial products and services.  DVCU was founded on the principals of "people helping people." Our mission is to improve our members' lives with quality financial products and services.  
Website Link  www.facebook.com  www.facebook.com  www.deervalleycu.org
CTA  LIKE_PAGE  LIKE_PAGE  
Text Word Count 86  86  0
Like 52  66  0

Deer Valley Credit Union Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Deer Valley Credit Union Top 1 ads got 52 likes. Deer Valley Credit Union uses a sentence with the finishing touch title: “Deer Valley Credit Union”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Deer Valley Credit Union shared 86 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Deer Valley Credit Union should continue to optimize the ad content.

3.Deer Valley Credit Union Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-03-2020-06-16  2020-05-03-2020-06-13  2019-04-04-2019-04-25
Landing Page Link  https://www.facebook.com/DeerValleyCreditUnion/?_sref_=1174604319548267&refid=28&_ft_=adid.6169004686048:qid.6839085768081040492:mf_story_key.3087042961708140684:is_sponsored.1:ei.AI@AQKaKlhxLmhEtcsHByTJtw9FxCRTjt_TRs68cNdfkP_w-V0pqlvVpZU_OaDVcy91Rs8di5QLakGSOZBYjRzfRTxg:top_level_post_id.1174604322881600:content_owner_id_new.403311163344257:page_id.403311163344257:src.22:story_location.5:story_attachment_style.share:view_time.1592348609:filter.h_nor:tds_flgs.3:actrs.403311163344257:page_insights.%7B%22403311163344257%22:%7B%22page_id%22:403311163344257,%22page_id_type%22:%22page%22,%22actor_id%22:403311163344257,%22dm%22:%7B%22isShare%22:1,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1588595429,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B1174604322881600%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:403311163344257,%22page_id%22:403311163344257,%22post_id%22:1174604322881600,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=~-R  https://www.facebook.com/DeerValleyCreditUnion/   https://www.deervalleycu.org/Learn/Learn-With-DVCU/November-2017/Save-on-Your-Wedding

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Deer Valley Credit Union are successful.

Deer Valley Credit Union Creative Analysis: 

Deer Valley Credit Union placed a Image ad in 2020-05-03-2020-06-16, and got 52 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Deer Valley Credit Union Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Algeria  Bangladesh  United States
Language  English  English  N/A

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Deer Valley Credit Union has the best conversion in Algeria, and can advertise more in Algeria in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Deer Valley Credit Union Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-03-2020-06-16  2020-05-03-2020-06-13  2019-04-04-2019-04-25
During  45 days  42 days 22 days 
Like  52  66  0
Share  0  2  0
Comment  1  2  0

Advertising effectiveness is a direct manifestation of advertising. Deer Valley Credit Union ‘s Top 1 ad received 52 likes, 0 shares, 1 comments in just 45 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Deer Valley Credit Union, helping Deer Valley Credit Union to grasp the ad data more clearly.