Top Ads on Dear Frances

Dear Frances Background Introduction:

DEAR FRANCES Luxury you can live in. Made in Italy www.dearfrances.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Dear Frances has been advertising and marketing on Facebook for many years. And Dear Frances has placed 159 of ads on the Facebook platform in the last month. In the past few years,Dear Frances has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Dear Frances on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Dear Frances. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Dear Frances.

BigSpy

1.Dear Frances Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Dear Frances  Dear Frances  Dear Frances
Page Categories  Design & Fashion  Design & Fashion  Design & Fashion
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Dear Frances Marketing Objectives Analysis: 

Dear Frances has been operating in Design & Fashion for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Dear Frances best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Dear Frances Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Explore The New Season  Dear Frances Explore The New Season 
Ad Copy Text  Summer 2020 | Now In dearfrances.com  "Dear Frances designs aren’t loud, but that’s their whole appeal. They are timeless, with just a...  Summer 2020 | Now In dearfrances.com
Link Description  Expertly crafted in Italy  N/A  Expertly crafted in Italy
Website Link  dearfrances.com  dearfrances.com  dearfrances.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 36  144  36
Like 8  0  2

Dear Frances Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Dear Frances Top 1 ads got 8 likes. Dear Frances uses a sentence with the finishing touch title: “Explore The New Season”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Dear Frances shared 36 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Dear Frances should continue to optimize the ad content.

3.Dear Frances Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  Carousel
Ad Time   2020-06-17-2020-06-18  2020-03-03-2020-06-17  2020-06-17-2020-06-17
Landing Page Link  https://dearfrances.com/collections/new-arrivals?utm_source=Facebook&utm_medium=%7B%7Bplacement%7D%7D&utm_campaign=%7B%7Bcampaign.name%7D%7D&utm_content=%7B%7Badset.name%7D%7D  https://dearfrances.com/products/bridge-slide-black?flow_feed_id=gss-2e54516c5a594d7aabe95e672b5dd886&flow_enabled=false&variant=5400982192161&fbclid=IwAR2mwtG1V9O2h7xDDY2GzS9Ut_cjyprvDBwyMD3exo0zrzvlLdytNgc4Kps   https://dearfrances.com/collections/new-arrivals?utm_source=Facebook&utm_medium=Facebook_Mobile_Feed&utm_campaign=MOF+%7C+New+Collection+%7C+Feeds&utm_content=Klaviyo+%26+Engagers+%7C+365+Days&fbclid=IwAR2pKcaIpb2CLAvQ_mULuoPlllG7-C_h2ikFmWeHuy-3ddFIehy9uezJPT8

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Dear Frances are successful.

Dear Frances Creative Analysis: 

Dear Frances placed a Image ad in 2020-06-17-2020-06-18, and got 8 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Dear Frances Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  Singapore,Lithuania  Philippines
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Dear Frances has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Dear Frances Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-03-03-2020-06-17  2020-06-17-2020-06-17
During  2 days  107 days 1 days 
Like  8  0  2
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Dear Frances ‘s Top 1 ad received 8 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Dear Frances, helping Dear Frances to grasp the ad data more clearly.