Top Ads on De Troubadour

De Troubadour Background Introduction:

Michelin Bib Gourmand en verkozen tot beste restaurant van Antwerpen

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

De Troubadour has been advertising and marketing on Facebook for many years. And De Troubadour has placed 7 of ads on the Facebook platform in the last month. In the past few years,De Troubadour has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for De Troubadour on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for De Troubadour. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from De Troubadour.

BigSpy

1.De Troubadour Top 3 Ads Basic Understanding

   top1  top2  top3
Name  De Troubadour  De Troubadour  De Troubadour
Page Categories  Furniture Store  Belgian Restaurant  Furniture Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  N/A  woocommerce

De Troubadour Marketing Objectives Analysis: 

De Troubadour has been operating in Furniture Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. De Troubadour best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.De Troubadour Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  N/A  Restaurant De Troubadour komt met nieuw concept vanaf september N/A 
Ad Copy Text  no setting  no setting  no setting
Link Description  N/A  Het nieuws dat de restaurants vanaf maandag weer de deuren mogen openen, zorgde er meteen voor dat de telefoon in heel wat zaken roodgloeiend stond. Mensen staan te popelen om weer te kunnen gaan eten. Maar in het bekende Berchemse restaurant De Troubadour…  N/A
Website Link  www.detroubadouroutlet.nl  atv.be  www.detroubadouroutlet.nl
CTA  SHOP_NOW  LEARN_MORE  WATCH_MORE
Text Word Count 0  0  0
Like 0  241  0

De Troubadour Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. De Troubadour Top 1 ads got 0 likes. De Troubadour uses a sentence with the finishing touch title: “N/A”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. De Troubadour shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. De Troubadour should continue to optimize the ad content.

3.De Troubadour Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Others  Image  Others
Ad Time   2020-04-22-2020-06-09  2020-06-03-2020-06-06  2020-05-17-2020-06-03
Landing Page Link  https://www.detroubadouroutlet.nl/  https://atv.be/nieuws/restaurant-de-troubadour-komt-met-nieuw-concept-vanaf-september-99431?fbclid=IwAR36ZYTacVrWjT6n8p4R2-hTRtije3qfiyxV3cMTxdXY3ECFnEPaRiLQv1A   https://www.detroubadouroutlet.nl/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by De Troubadour are successful.

De Troubadour Creative Analysis: 

De Troubadour placed a Others ad in 2020-04-22-2020-06-09, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.De Troubadour Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Netherlands  N/A  Netherlands
Language  French  Dutch  French

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

De Troubadour has the best conversion in Netherlands, and can advertise more in Netherlands in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.De Troubadour Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-22-2020-06-09  2020-06-03-2020-06-06  2020-05-17-2020-06-03
During  49 days  4 days 18 days 
Like  0  241  0
Share  0  15  0
Comment  0  11  0

Advertising effectiveness is a direct manifestation of advertising. De Troubadour ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 49 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for De Troubadour, helping De Troubadour to grasp the ad data more clearly.