Top Ads on Darn Good Yarn

Darn Good Yarn Background Introduction:

Retreat from the Everyday. www.darngoodyarn.com Retail * Wholesale * Exotic yarn & creative lifestyle fashion with a fair trade twist.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Darn Good Yarn has been advertising and marketing on Facebook for many years. And Darn Good Yarn has placed 164 of ads on the Facebook platform in the last month. In the past few years,Darn Good Yarn has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Darn Good Yarn on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Darn Good Yarn. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Darn Good Yarn.

BigSpy

1.Darn Good Yarn Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Darn Good Yarn  Darn Good Yarn  Darn Good Yarn
Page Categories  Arts & Crafts Store  Arts & Crafts Store  Arts & Crafts Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  shopify  shopify

Darn Good Yarn Marketing Objectives Analysis: 

Darn Good Yarn has been operating in Arts & Crafts Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Darn Good Yarn best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Darn Good Yarn Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Shop These Skirts Before They Sell Out!  Herbal Dyed Yarn Packs + 10 Free Patterns! Treat Yourself or a Loved One to a Year of Beautiful Yarn! 
Ad Copy Text  Last chance to get 3 Sari Skirts for $99! Each skirt is handmade by our co-ops in India out of recy...  no setting  no setting
Link Description  Limited Time Offer.  Handmade from anamika silk, and hand-dyed using natural herbs, flowers, and plants, our DK Weight Herbal Dyed Recycled Silk Yarn Packs are perfect for anyone looking to integrate sustainable products into their work. Each pack contains 5 soft, silky balls of yarn in various colors. Shop today!  Limited Time Offer.
Website Link  www.darngoodyarn.com  www.darngoodyarn.com  www.darngoodyarn.com
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 165  0  0
Like 364  0  0

Darn Good Yarn Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Darn Good Yarn Top 1 ads got 364 likes. Darn Good Yarn uses a sentence with the finishing touch title: “Shop These Skirts Before They Sell Out!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Darn Good Yarn shared 165 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Darn Good Yarn should continue to optimize the ad content.

3.Darn Good Yarn Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Video
Ad Time   2020-04-17-2020-06-18  2020-06-14-2020-06-16  2020-06-10-2020-06-16
Landing Page Link  https://www.darngoodyarn.com/collections/skirts/products/sari-silk-wrap-skirts-3-pack?utm_source=CTC+FB+Facebook_Mobile_Feed&utm_medium=CTC+-+CBO+-+HIGH+AOV+SKIRTS&utm_content=4/17+-+3+For+$99+Skirt+-+UGC+3+-+1x1+IMG+-+PDP&utm_campaign=Prospecting+-+Skirt+Stack&fbclid=IwAR0q20u5_4yrsYA6D9b7fQTpNGcJn1suAcVnDlb3bm8I-HUiVdI2MoRSxy8  https://www.darngoodyarn.com/products/herbal-dyed-lace-weight-silk-yarn-packs   https://www.darngoodyarn.com/products/darn-good-yarn-of-the-month-annual-subscription

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Darn Good Yarn are successful.

Darn Good Yarn Creative Analysis: 

Darn Good Yarn placed a Image ad in 2020-04-17-2020-06-18, and got 364 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Darn Good Yarn Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Darn Good Yarn has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Darn Good Yarn Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-17-2020-06-18  2020-06-14-2020-06-16  2020-06-10-2020-06-16
During  63 days  3 days 7 days 
Like  364  0  0
Share  22  0  0
Comment  28  0  0

Advertising effectiveness is a direct manifestation of advertising. Darn Good Yarn ‘s Top 1 ad received 364 likes, 22 shares, 28 comments in just 63 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Darn Good Yarn, helping Darn Good Yarn to grasp the ad data more clearly.