Top Ads on Dalasalen

Dalasalen Background Introduction:

Lunch: 11.00-14.00 Helglunch: 12.00-15.00

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Dalasalen has been advertising and marketing on Facebook for many years. And Dalasalen has placed 2 of ads on the Facebook platform in the last month. In the past few years,Dalasalen has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Dalasalen on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Dalasalen. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Dalasalen.


1.Dalasalen Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Dalasalen  Dalasalen  Dalasalen
Page Categories  Scandinavian Restaurant  Scandinavian Restaurant  -
Marketing Objectives Other  Other  -
ECommerce Softwares  wordpress  N/A  -

Dalasalen Marketing Objectives Analysis: 

Dalasalen has been operating in Scandinavian Restaurant for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and -.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Dalasalen best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Dalasalen Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Снимки в дневника  Photos from Dalasalen's post
Ad Copy Text  -Ja, det är sant! Kika in och köp med dig en lunchlåda hem för bara 50kr! Dagens meny finns allt...  Stort grattis Stiko Per Larsson till Årets Artist i Dalarna! Du är varmt välkommen att förgylla...  -
Link Description  -Ja, det är sant! Kika in och köp med dig en lunchlåda hem för bara 50kr! Dagens meny finns alltid på Gäller varje vardag mellan 11 & 14. Behöver du många lådor, ring innan så packar vi till dig: 023 – 183 82  N/A  -
Website Link  -
Text Word Count 239  147  -
Like 983  941  -

Dalasalen Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Dalasalen Top 1 ads got 983 likes. Dalasalen uses a sentence with the finishing touch title: “Снимки в дневника”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Dalasalen shared 239 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Dalasalen should continue to optimize the ad content.

3.Dalasalen Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Carousel  -
Ad Time   2020-04-02-2020-04-17  2019-04-13-2019-04-20  -
Landing Page Link   -

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Dalasalen are successful.

Dalasalen Creative Analysis: 

Dalasalen placed a Image ad in 2020-04-02-2020-04-17, and got 983 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Dalasalen Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Sweden  Sweden  -
Language  Swedish  English  -

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Dalasalen has the best conversion in Sweden, and can advertise more in Sweden in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Dalasalen Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-02-2020-04-17  2019-04-13-2019-04-20  -
During  16 days  8 days
Like  983  941  -
Share  114  20  -
Comment  32  14  -

Advertising effectiveness is a direct manifestation of advertising. Dalasalen ‘s Top 1 ad received 983 likes, 114 shares, 32 comments in just 16 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Dalasalen, helping Dalasalen to grasp the ad data more clearly.