Top Ads on DSW Designer Shoe Warehouse

DSW Designer Shoe Warehouse Background Introduction:

Let's talk all things shoes, from the latest trends to classic must-have styles. Share your looks with #MyDSW! Need help? DSWSocial@dswinc.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

DSW Designer Shoe Warehouse has been advertising and marketing on Facebook for many years. And DSW Designer Shoe Warehouse has placed 92 of ads on the Facebook platform in the last month. In the past few years,DSW Designer Shoe Warehouse has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for DSW Designer Shoe Warehouse on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for DSW Designer Shoe Warehouse. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from DSW Designer Shoe Warehouse.

BigSpy

1.DSW Designer Shoe Warehouse Top 3 Ads Basic Understanding

   top1  top2  top3
Name  DSW Designer Shoe Warehouse  DSW Designer Shoe Warehouse  DSW Designer Shoe Warehouse
Page Categories  Footwear Store  Footwear Store  Footwear Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

DSW Designer Shoe Warehouse Marketing Objectives Analysis: 

DSW Designer Shoe Warehouse has been operating in Footwear Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. DSW Designer Shoe Warehouse best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.DSW Designer Shoe Warehouse Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Cali Vinyasa Glory Day Wedge Sandal Taupe  Our stores have reopened! Shoe shopping made easy 
Ad Copy Text  HUGEST Price Drop Clearance got us like 1 million shoes just added (+ get 4X points!).  Shop our biggest. discounts. ever. Find sandals under $20, sneakers under $30, & more.  We’ve got all the names you want—adidas, Nike, Vans, & more—at prices you won’t believe. It'...
Link Description  N/A  Stop in—we’ve got you covered.  Free shipping on orders $35+.
Website Link  ad.doubleclick.net  www.dsw.com  www.dsw.com
CTA  SHOP_NOW  LEARN_MORE  SHOP_NOW
Text Word Count 86  87  132
Like 0  1516  202

DSW Designer Shoe Warehouse Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. DSW Designer Shoe Warehouse Top 1 ads got 0 likes. DSW Designer Shoe Warehouse uses a sentence with the finishing touch title: “Cali Vinyasa Glory Day Wedge Sandal Taupe”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. DSW Designer Shoe Warehouse shared 86 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. DSW Designer Shoe Warehouse should continue to optimize the ad content.

3.DSW Designer Shoe Warehouse Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Video  Video
Ad Time   2020-06-17-2020-06-20  2020-05-15-2020-06-17  2020-05-29-2020-06-16
Landing Page Link  https://ad.doubleclick.net/ddm/clk/461623798;266505398;z?https://www.dsw.com/en/us/product/b.o.c-eternia-sandal/445747?cm_mmc=FBPaid-_-DPA-NonMembers_266505398&fbclid=IwAR0NJ2YnX-W1ffBUsXkOpNOkCiaaVV3B1ZBOsa2HRwGGiQA3P5xTssccP2Y  https://www.dsw.com/en/us/category/womens-shoes-under-30/N-1z141jrZ1z141juZ27au?cm_mmc=FBPaid-_-S20-NAT-StoreOpening-BroadProspecting-Reach   https://www.dsw.com/en/us/category/mens-shoes/N-1z141hwZ1z141ju?cm_mmc=FBPaid-_-S20-NAT-JuneMensIncremental-Prospect-Reach

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by DSW Designer Shoe Warehouse are successful.

DSW Designer Shoe Warehouse Creative Analysis: 

DSW Designer Shoe Warehouse placed a Carousel ad in 2020-06-17-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.DSW Designer Shoe Warehouse Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  United Arab Emirates,United Kingdom,Algeria...  Philippines
Language  Indonesian  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

DSW Designer Shoe Warehouse has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.DSW Designer Shoe Warehouse Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-20  2020-05-15-2020-06-17  2020-05-29-2020-06-16
During  4 days  34 days 19 days 
Like  0  1516  202
Share  12  99  15
Comment  0  29  4

Advertising effectiveness is a direct manifestation of advertising. DSW Designer Shoe Warehouse ‘s Top 1 ad received 0 likes, 12 shares, 0 comments in just 4 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for DSW Designer Shoe Warehouse, helping DSW Designer Shoe Warehouse to grasp the ad data more clearly.