Top Ads on DP Digital University

DP Digital University Background Introduction:

DP Digital University(DPU) is launched on the premise that everyone deserves access to a world class education. Whether you want to explore a new topic or advance in your current field,DPU connects you with the amazing world of academia to you for free.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

DP Digital University has been advertising and marketing on Facebook for many years. And DP Digital University has placed 16 of ads on the Facebook platform in the last month. In the past few years,DP Digital University has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for DP Digital University on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for DP Digital University. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from DP Digital University.


1.DP Digital University Top 3 Ads Basic Understanding

   top1  top2  top3
Name  DP Digital University  DP Digital University  DP Digital University
Page Categories  Education Website  Education Website  Education Website
Marketing Objectives Other  Other  Other
ECommerce Softwares  woocommerce  woocommerce  woocommerce

DP Digital University Marketing Objectives Analysis: 

DP Digital University has been operating in Education Website for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. DP Digital University best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.DP Digital University Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  DP Digital University  DP Digital University DP Digital University 
Ad Copy Text  RESTART YOUR CAREER. RESTART YOUR EDUCATION. Specialize in the area of your choice with the world’...  Earning a high-quality degree from a world-class institution will offer much-needed stability in the...  -
Link Description  N/A  Earning a high-quality degree from a world-class institution will offer much-needed stability in the face of ongoing uncertainty. Get started #dpuni #DPDigitalUniversity #dhammikaperera  ජීවිතය දිනවන පාඨමාලා. ලොව හොදම විශ්වවිද්‍යාල සහා ආයතන වෙතින් 100%ක් ඔන්ලයින් මාර්ගිකව නොමිලේම ඉගෙන ගන්න. ඉගෙනීම අරඹන්න - #dpdigitaluniversity #onlineeducation #srilanka
Website Link
Text Word Count 181  212  381
Like 76  29  750

DP Digital University Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. DP Digital University Top 1 ads got 76 likes. DP Digital University uses a sentence with the finishing touch title: “DP Digital University”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. DP Digital University shared 181 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. DP Digital University should continue to optimize the ad content.

3.DP Digital University Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Image  Image
Ad Time   2020-06-11-2020-06-17  2020-06-15-2020-06-17  2020-05-31-2020-06-12
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by DP Digital University are successful.

DP Digital University Creative Analysis: 

DP Digital University placed a Carousel ad in 2020-06-11-2020-06-17, and got 76 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.DP Digital University Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Sri Lanka  Sri Lanka  Sri Lanka,Singapore
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

DP Digital University has the best conversion in Sri Lanka, and can advertise more in Sri Lanka in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.DP Digital University Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-11-2020-06-17  2020-06-15-2020-06-17  2020-05-31-2020-06-12
During  7 days  3 days 13 days 
Like  76  29  750
Share  7  1  284
Comment  1  1  50

Advertising effectiveness is a direct manifestation of advertising. DP Digital University ‘s Top 1 ad received 76 likes, 7 shares, 1 comments in just 7 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for DP Digital University, helping DP Digital University to grasp the ad data more clearly.