Top Ads on DND

DND Background Introduction:

Do Not Disturb Boutique Playhouse Open : 20.00 - till late Closed on Monday Tel. 094-4149266 Line : @dnd.donotdisturb

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

DND has been advertising and marketing on Facebook for many years. And DND has placed 225 of ads on the Facebook platform in the last month. In the past few years,DND has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for DND on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for DND. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from DND.

BigSpy

1.DND Top 3 Ads Basic Understanding

   top1  top2  top3
Name  DND  DND  DND
Page Categories  Video Game  Board Game  Board Game
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  shopify  shopify

DND Marketing Objectives Analysis: 

DND has been operating in Video Game for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. DND best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.DND Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  The official D&D game!  Truly Mesmerising Dice Truly Mesmerising Dice 
Ad Copy Text  D&D is on mobile for the first time, choose your hero, battle through dark dungeons and discover rew...  no setting  no setting
Link Description  N/A  Dice so nice you'll want to roll twice!  Dice so nice you'll want to roll twice!
Website Link  play.google.com  mastersandmagic.com  mastersandmagic.com
CTA  INSTALL_MOBILE_APP  SHOP_NOW  SHOP_NOW
Text Word Count 105  0  0
Like 107  0  0

DND Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. DND Top 1 ads got 107 likes. DND uses a sentence with the finishing touch title: “The official D&D game!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. DND shared 105 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. DND should continue to optimize the ad content.

3.DND Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-10-2020-06-18  2019-12-09-2020-06-17  2020-01-31-2020-06-17
Landing Page Link  http://play.google.com/store/apps/details?id=com.ludia.dnd  https://mastersandmagic.com/   https://mastersandmagic.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by DND are successful.

DND Creative Analysis: 

DND placed a Image ad in 2020-06-10-2020-06-18, and got 107 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.DND Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Latvia,Norway,Greece...  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

DND has the best conversion in Latvia,Norway,Greece..., and can advertise more in Latvia,Norway,Greece... in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.DND Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-10-2020-06-18  2019-12-09-2020-06-17  2020-01-31-2020-06-17
During  9 days  172 days 138 days 
Like  107  0  0
Share  7  0  0
Comment  20  0  0

Advertising effectiveness is a direct manifestation of advertising. DND ‘s Top 1 ad received 107 likes, 7 shares, 20 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for DND, helping DND to grasp the ad data more clearly.