Top Ads on DIY Superstore

DIY Superstore Background Introduction:

Building contractors, farmers, craftsmen and plumbers all visit us for various kinds of building material and specialized information. Well informed sales people are always at hand to recommend the best possible product for the project at hand.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

DIY Superstore has been advertising and marketing on Facebook for many years. And DIY Superstore has placed 32 of ads on the Facebook platform in the last month. In the past few years,DIY Superstore has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for DIY Superstore on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for DIY Superstore. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from DIY Superstore.

BigSpy

1.DIY Superstore Top 3 Ads Basic Understanding

   top1  top2  top3
Name  DIY Superstore  DIY Superstore  DIY Superstore
Page Categories  Hardware Store  Hardware Store  Hardware Store
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

DIY Superstore Marketing Objectives Analysis: 

DIY Superstore has been operating in Hardware Store for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. DIY Superstore best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.DIY Superstore Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  DIY Superstore  DIY Superstore DIY Superstore 
Ad Copy Text  Made from high-quality metal, the medium farm gate is a quality security solution for any property. ...  Big and spacious office space available for rent. *Price available on request. Please contact us at...  STAND A CHANCE TO WIN 1 OF 5, R1000.00 FUEL VOUCHERS! To the end of May 2019, YOU COULD BE A LUCKY...
Link Description  Made from high-quality metal, the medium farm gate is a quality security solution for any property. Get a gate farm medium 3.6M X 1.2M for only→ R549.95 (Save R100.00) only at DIY Superstore  Big and spacious office space available for rent. *Price available on request. Please contact us at 051 405 0905 / 064 651 9603 or send us a mail at finance@diysuper.co.za for more info.  STAND A CHANCE TO WIN 1 OF 5, R1000.00 FUEL VOUCHERS! To the end of May 2019, YOU COULD BE A LUCKY WINNER of an amazing fuel voucher to the value of R1000.00 at D.I.Y. Fuel! TO ENTER: 1. Like the post 2. Share the adverts post on your wall AND 3. Tag 3 friends that would like to WIN this voucher D.I.Y. Fuel | Saving you time and money.
Website Link  www.facebook.com  www.facebook.com  www.facebook.com
CTA      NO_BUTTON
Text Word Count 193  187  343
Like 29  12  319

DIY Superstore Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. DIY Superstore Top 1 ads got 29 likes. DIY Superstore uses a sentence with the finishing touch title: “DIY Superstore”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. DIY Superstore shared 193 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. DIY Superstore should continue to optimize the ad content.

3.DIY Superstore Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-03-28-2020-03-28  2020-03-22-2020-03-22  2019-04-30-2019-05-08
Landing Page Link  https://www.facebook.com/382855685161991/posts/2786758528105016/  https://www.facebook.com/diysuperstore/photos/a.395292150585011/2750607841720085/?type=3   https://www.facebook.com/diysuperstore/photos/a.395292150585011/2159281270852748/?type=3

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by DIY Superstore are successful.

DIY Superstore Creative Analysis: 

DIY Superstore placed a Image ad in 2020-03-28-2020-03-28, and got 29 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.DIY Superstore Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  South Africa  N/A  South Africa
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

DIY Superstore has the best conversion in South Africa, and can advertise more in South Africa in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.DIY Superstore Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-03-28-2020-03-28  2020-03-22-2020-03-22  2019-04-30-2019-05-08
During  1 days  1 days 9 days 
Like  29  12  319
Share  1  1  657
Comment  0  0  287

Advertising effectiveness is a direct manifestation of advertising. DIY Superstore ‘s Top 1 ad received 29 likes, 1 shares, 0 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for DIY Superstore, helping DIY Superstore to grasp the ad data more clearly.