Top Ads on DAWN

DAWN Background Introduction:

Contemporary ready-to-wear denim collection. www.dawndenim.com Inprint: www.dawndenim.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

DAWN has been advertising and marketing on Facebook for many years. And DAWN has placed 695 of ads on the Facebook platform in the last month. In the past few years,DAWN has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for DAWN on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for DAWN. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from DAWN.

BigSpy

1.DAWN Top 3 Ads Basic Understanding

   top1  top2  top3
Name  DAWN  DAWN  DAWN
Page Categories  Games/Toys  Video Game  Clothing (Brand)
Marketing Objectives Other  Other  Other
ECommerce Softwares  shopify  N/A  shopify

DAWN Marketing Objectives Analysis: 

DAWN has been operating in Games/Toys for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. DAWN best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.DAWN Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Roleplaying Saves Lives - D&D Inspired Unisex T-Shirt  DOZ: Dawn of Zombies N/A 
Ad Copy Text  no setting  ????‍♀Try to survive in the post-apocalyptic world????‍♂‍♂  no setting
Link Description  Roleplaying is an important part of our lives. Share with your friends how much they mean to you with this shirt! FREE SHIPPING! Items are scheduled to arrive within 1-2 weeks. Size guide This shirt is side-seamed so it will fit you like a well crafted set of plate armor. It is also 100% combed and....  N/A  N/A
Website Link  crittildawn.com  itunes.apple.com  www.dawndenim.com
CTA  SHOP_NOW  PLAY_GAME  SHOP_NOW
Text Word Count 0  70  0
Like 0  46  0

DAWN Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. DAWN Top 1 ads got 0 likes. DAWN uses a sentence with the finishing touch title: “Roleplaying Saves Lives - D&D Inspired Unisex T-Shirt”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. DAWN shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. DAWN should continue to optimize the ad content.

3.DAWN Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Carousel
Ad Time   2020-06-18-2020-06-20  2020-05-20-2020-06-20  2020-03-29-2020-06-20
Landing Page Link  https://crittildawn.com/collections/t-shirts/products/roleplaying-saves-lives-d-d-unisex-t-shirt  https://itunes.apple.com/app/id1465954247   https://dawndenim.com/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by DAWN are successful.

DAWN Creative Analysis: 

DAWN placed a Image ad in 2020-06-18-2020-06-20, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.DAWN Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  Costa Rica  Switzerland,Austria,Germany
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

DAWN has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.DAWN Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-18-2020-06-20  2020-05-20-2020-06-20  2020-03-29-2020-06-20
During  3 days  32 days 84 days 
Like  0  46  0
Share  0  1  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. DAWN ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for DAWN, helping DAWN to grasp the ad data more clearly.