Top Ads on Coverall

Coverall Background Introduction:

Coverall® is one of the largest commercial cleaning business franchisors with a network of 8,000+ Franchised Businesses in 90 markets.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Coverall has been advertising and marketing on Facebook for many years. And Coverall has placed 16 of ads on the Facebook platform in the last month. In the past few years,Coverall has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Coverall on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Coverall. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Coverall.


1.Coverall Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Coverall  Coverall  Coverall
Page Categories  Franchising Service  Other  Franchising Service
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Coverall Marketing Objectives Analysis: 

Coverall has been operating in Franchising Service for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Coverall best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Coverall Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Start Today  Ảnh từ bài viết của Coverall Cars & Commercials Start Today 
Ad Copy Text  Be part of the solution. Become a Coverall Franchise Business Owner and help clean the businesses th...  Coverall Cars is still open and ready for business. Cars, Dual cabs, tray backs, Camper trailers new...  Start your own Commercial Cleaning Business with Coverall. For over 30 years, we have helped more th...
Link Description  Provide an Essential Service  N/A  Together, We All Succeed
Website Link
Text Word Count 174  124  259
Like 1  22  1614

Coverall Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Coverall Top 1 ads got 1 likes. Coverall uses a sentence with the finishing touch title: “Start Today”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Coverall shared 174 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is CONTACT_US.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Coverall should continue to optimize the ad content.

3.Coverall Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-04-10-2020-06-03  2020-04-28-2020-05-01  2019-06-24-2020-04-30
Landing Page Link

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Coverall are successful.

Coverall Creative Analysis: 

Coverall placed a Image ad in 2020-04-10-2020-06-03, and got 1 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Coverall Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  United States  Australia  N/A
Language  Spanish  Vietnamese  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Coverall has the best conversion in United States, and can advertise more in United States in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Coverall Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-10-2020-06-03  2020-04-28-2020-05-01  2019-06-24-2020-04-30
During  55 days  4 days 312 days 
Like  1  22  1614
Share  0  6  467
Comment  0  1  401

Advertising effectiveness is a direct manifestation of advertising. Coverall ‘s Top 1 ad received 1 likes, 0 shares, 0 comments in just 55 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Coverall, helping Coverall to grasp the ad data more clearly.