Top Ads on Cooltra Motos

Cooltra Motos Background Introduction:

Alquiler de motos / Rent a scooter / Louer un scooter / Noleggio uno scooter / Buche einen roller

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Cooltra Motos has been advertising and marketing on Facebook for many years. And Cooltra Motos has placed 4 of ads on the Facebook platform in the last month. In the past few years,Cooltra Motos has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Cooltra Motos on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Cooltra Motos. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Cooltra Motos.

BigSpy

1.Cooltra Motos Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Cooltra Motos  Cooltra Motos  Cooltra Motos
Page Categories  Scooter Rental  Scooter Rental  Scooter Rental
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Cooltra Motos Marketing Objectives Analysis: 

Cooltra Motos has been operating in Scooter Rental for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Cooltra Motos best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Cooltra Motos Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Cooltra Motos  Cooltra Motos Tu moto desde 117€ al mes 
Ad Copy Text  Nestas férias vou para… ➡ 10% de DESCONTO com o código FB10  ¿Necesitas una moto en Barcelona? ¡ALQUÍLALA!  ¡Recorre Granada en moto! Alquila una moto desde 117€ al mes con TODO INCLUIDO.
Link Description  N/A  N/A  N/A
Website Link  www.cooltra.com  corporate.cooltra.com  corporate.cooltra.com
CTA  BOOK_TRAVEL  LEARN_MORE  LEARN_MORE
Text Word Count 66  48  83
Like 3  0  7

Cooltra Motos Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Cooltra Motos Top 1 ads got 3 likes. Cooltra Motos uses a sentence with the finishing touch title: “Cooltra Motos”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Cooltra Motos shared 66 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Cooltra Motos should continue to optimize the ad content.

3.Cooltra Motos Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Image
Ad Time   2019-07-09-2019-07-17  2019-01-20-2019-04-24  2019-02-25-2019-04-12
Landing Page Link  https://www.cooltra.com/pt/?utm_source=facebook.com&utm_medium=socialads&utm_campaign=trafico_pt&utm_content=secuencia_vacaciones&fbclid=IwAR3uq7WRwdSc6pM9vSWBi1otoDfuaQcjbk6mZB2XRziUt3tOLRhUwh2HOJM  https://corporate.cooltra.com/es/alquiler-de-motos-por-meses/barcelona/?utm_source=facebook.com&utm_medium=socialads&utm_campaign=Barcelona_LT_ES   https://corporate.cooltra.com/es/alquiler-de-motos-por-meses/granada/?utm_source=facebook.com&utm_medium=socialads&utm_campaign=Granada_LT_ES

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Cooltra Motos are successful.

Cooltra Motos Creative Analysis: 

Cooltra Motos placed a Carousel ad in 2019-07-09-2019-07-17, and got 3 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Cooltra Motos Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Portugal  Spain  Spain
Language  Italian  Italian  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Cooltra Motos has the best conversion in Portugal, and can advertise more in Portugal in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Cooltra Motos Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-07-09-2019-07-17  2019-01-20-2019-04-24  2019-02-25-2019-04-12
During  9 days  95 days 47 days 
Like  3  0  7
Share  0  0  4
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Cooltra Motos ‘s Top 1 ad received 3 likes, 0 shares, 0 comments in just 9 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Cooltra Motos, helping Cooltra Motos to grasp the ad data more clearly.