Top Ads on ConChord

ConChord Background Introduction:

We are Sri Lankan Choir Based in Melbourne. We have over 40 members in the senior choir and 15 in the junior choir. We are more than just another choir.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ConChord has been advertising and marketing on Facebook for many years. And ConChord has placed 2 of ads on the Facebook platform in the last month. In the past few years,ConChord has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ConChord on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ConChord. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ConChord.

BigSpy

1.ConChord Top 3 Ads Basic Understanding

   top1  top2  top3
Name  ConChord  ConChord  ConChord
Page Categories  Other  Choir  -
Marketing Objectives Other  Other  -
ECommerce Softwares  N/A  N/A  -

ConChord Marketing Objectives Analysis: 

ConChord has been operating in Other for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and -.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ConChord best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ConChord Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Conchord Cables & Accessories  Let us all sing
Ad Copy Text  Speaker /Power Cables, RCA Cables, Fuse Holders, Battery Terminals, Antenna Adaptors, AGU/ANL Fuses,...  A Celebration of choral music. The first combined concert of Conchord Choir and Maroondah Singers. ...  -
Link Description  Speaker /Power Cables, RCA Cables, Fuse Holders, Battery Terminals, Antenna Adaptors, AGU/ANL Fuses, Speaker Rings, Radio Install Frames, Ultracapacitors  Music ยท 104 people  -
Website Link  www.facebook.com  www.facebook.com  -
CTA  LIKE_PAGE  EVENT_RSVP  -
Text Word Count 153  245  -
Like 6  10  -

ConChord Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ConChord Top 1 ads got 6 likes. ConChord uses a sentence with the finishing touch title: “Conchord Cables & Accessories”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ConChord shared 153 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LIKE_PAGE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ConChord should continue to optimize the ad content.

3.ConChord Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  -
Ad Time   2020-05-07-2020-05-09  2019-04-05-2019-04-24  -
Landing Page Link  https://www.facebook.com/Conchord-Cables-Accessories-248388315838829/  https://www.facebook.com/events/278502629709656/   -

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ConChord are successful.

ConChord Creative Analysis: 

ConChord placed a Image ad in 2020-05-07-2020-05-09, and got 6 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ConChord Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Greece  Australia  -
Language  English  English  -

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ConChord has the best conversion in Greece, and can advertise more in Greece in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ConChord Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-07-2020-05-09  2019-04-05-2019-04-24  -
During  3 days  20 days
Like  6  10  -
Share  0  0  -
Comment  0  0  -

Advertising effectiveness is a direct manifestation of advertising. ConChord ‘s Top 1 ad received 6 likes, 0 shares, 0 comments in just 3 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ConChord, helping ConChord to grasp the ad data more clearly.