Top Ads on ComfortBaby

ComfortBaby Background Introduction:

Design & Production of Comfortable & Safe Products for Babies and Children

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

ComfortBaby has been advertising and marketing on Facebook for many years. And ComfortBaby has placed 171 of ads on the Facebook platform in the last month. In the past few years,ComfortBaby has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for ComfortBaby on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for ComfortBaby. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from ComfortBaby.

BigSpy

1.ComfortBaby Top 3 Ads Basic Understanding

   top1  top2  top3
Name  ComfortBaby  ComfortBaby  ComfortBaby
Page Categories  Baby Goods/Kids Goods  Baby Goods/Kids Goods  Baby Goods/Kids Goods
Marketing Objectives Other  Other  Other
ECommerce Softwares  magento  magento  magento

ComfortBaby Marketing Objectives Analysis: 

ComfortBaby has been operating in Baby Goods/Kids Goods for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. ComfortBaby best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.ComfortBaby Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  ComfortBaby  ComfortBaby ComfortBaby 
Ad Copy Text   SmartGrow Classic SmartGrow 7in1 avec de nombreux accessoires Auvent + ensemble de lit + matel...   ComfortBaby Mima Xari - Der Kinderwagen für Ihr Kind Super bequem und anpassungsfähig ❣️ ...  no setting
Link Description  N/A  N/A  N/A
Website Link  comfortbaby.fr  comfortbaby.de  comfortbaby.global
CTA  SHOP_NOW  SHOP_NOW  SHOP_NOW
Text Word Count 256  128  0
Like 216  4  0

ComfortBaby Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. ComfortBaby Top 1 ads got 216 likes. ComfortBaby uses a sentence with the finishing touch title: “ComfortBaby”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. ComfortBaby shared 256 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is SHOP_NOW.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. ComfortBaby should continue to optimize the ad content.

3.ComfortBaby Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Carousel  Carousel  Carousel
Ad Time   2020-04-20-2020-06-18  2020-02-12-2020-06-18  2020-05-11-2020-06-18
Landing Page Link  https://comfortbaby.fr/smartgrow-classic-pack.html?fbclid=IwAR1DaG7H4l7CpIyOhqIZkgTJa8sQevqiiVQ175dYvn17BjxBi8UJDtbbp58  https://comfortbaby.de/kinderwagen/mima-xari-komplettpakete.html?fbclid=IwAR2_ahouvpwN8l2Kvb-AJvVdPVa5YJs1vQSNLmtSpVXEMr7eP07M813e6u0   https://comfortbaby.global/en/goldpack.html

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by ComfortBaby are successful.

ComfortBaby Creative Analysis: 

ComfortBaby placed a Carousel ad in 2020-04-20-2020-06-18, and got 216 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.ComfortBaby Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

ComfortBaby has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.ComfortBaby Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-04-20-2020-06-18  2020-02-12-2020-06-18  2020-05-11-2020-06-18
During  60 days  128 days 39 days 
Like  216  4  0
Share  45  0  0
Comment  17  0  0

Advertising effectiveness is a direct manifestation of advertising. ComfortBaby ‘s Top 1 ad received 216 likes, 45 shares, 17 comments in just 60 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for ComfortBaby, helping ComfortBaby to grasp the ad data more clearly.