Top Ads on Columbus Blue Jackets

Columbus Blue Jackets Background Introduction:

The official Facebook page of your Columbus Blue Jackets - www.BlueJackets.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Columbus Blue Jackets has been advertising and marketing on Facebook for many years. And Columbus Blue Jackets has placed 34 of ads on the Facebook platform in the last month. In the past few years,Columbus Blue Jackets has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Columbus Blue Jackets on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Columbus Blue Jackets. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Columbus Blue Jackets.

BigSpy

1.Columbus Blue Jackets Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Columbus Blue Jackets  Columbus Blue Jackets  Columbus Blue Jackets
Page Categories  Sports Team  Sports Team  Sports Team
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Columbus Blue Jackets Marketing Objectives Analysis: 

Columbus Blue Jackets has been operating in Sports Team for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Columbus Blue Jackets best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Columbus Blue Jackets Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Columbus Blue Jackets  CBJ Q&A: Checking in with Scott Harrington My first NHL goal: Jody Shelley 
Ad Copy Text   Some final numbers on Seth. #CBJ  Family: ✔︎ Dogs: ✔︎ Netflix: ✔︎ Read more on how Jackets d-man Scott Harrington spent h...   Did you know that Jean-Luc Grand-Pierre assisted on Jody Shelley's first NHL goal back in 2001? Re...
Link Description   Some final numbers on Seth. #CBJ  Defenseman has been among those back on the ice in recent weeks  The longtime fan favorite and current broadcaster looks back on a career of firsts
Website Link  www.facebook.com  cbj.co  cbj.co
CTA      
Text Word Count 34  138  197
Like 113  68  9

Columbus Blue Jackets Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Columbus Blue Jackets Top 1 ads got 113 likes. Columbus Blue Jackets uses a sentence with the finishing touch title: “Columbus Blue Jackets”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Columbus Blue Jackets shared 34 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Columbus Blue Jackets should continue to optimize the ad content.

3.Columbus Blue Jackets Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-18-2020-06-18  2020-06-18-2020-06-18  2020-06-17-2020-06-17
Landing Page Link  https://www.facebook.com/bluejacketsnhl/?refid=28&_ft_=qid.6839832044428819337:mf_story_key.1710537439710090403:top_level_post_id.10157735451423918:content_owner_id_new.80511373917:page_id.80511373917:src.22:photo_id.10157735441018918:story_location.5:story_attachment_style.photo:view_time.1592522497:filter.h_nor:tds_flgs.3:actrs.80511373917:page_insights.%7B%2280511373917%22:%7B%22page_id%22:80511373917,%22page_id_type%22:%22page%22,%22actor_id%22:80511373917,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22post_context%22:%7B%22object_fbtype%22:266,%22publish_time%22:1592513341,%22story_name%22:%22EntStatusCreationStory%22,%22story_fbid%22:%5B10157735451423918%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:80511373917,%22page_id%22:80511373917,%22post_id%22:10157735451423918,%22role%22:1,%22share_id%22:0%7D%5D%7D,%22260706737426119%22:%7B%22page_id%22:260706737426119,%22page_id_type%22:%22page%22,%22actor_id%22:80511373917,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntStatusCreationStory%22,%22role%22:8,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:80511373917,%22page_id%22:260706737426119,%22role%22:8%7D%5D%7D%7D&__tn__=C-R  https://www.nhl.com/bluejackets/news/checking-in-with-blue-jackets-defenseman-scott-harrington/c-317200186?fbclid=IwAR3uwYS4rFVS0kjhYkRNVZC3ylhIkw-p8gGkhRVBaUPdwevJhGe1zECdGRM   https://www.nhl.com/bluejackets/news/first-nhl-goal-jody-shelley/c-317193684?fbclid=IwAR3_KsLM33DIQfnuwvOxPYAEKUjqYios-7TwD3eE6a3MpyQcYzK7jKHpu3A

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Columbus Blue Jackets are successful.

Columbus Blue Jackets Creative Analysis: 

Columbus Blue Jackets placed a Image ad in 2020-06-18-2020-06-18, and got 113 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Columbus Blue Jackets Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Latvia  Latvia  Latvia
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Columbus Blue Jackets has the best conversion in Latvia, and can advertise more in Latvia in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Columbus Blue Jackets Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-18-2020-06-18  2020-06-18-2020-06-18  2020-06-17-2020-06-17
During  1 days  1 days 1 days 
Like  113  68  9
Share  3  1  0
Comment  4  0  0

Advertising effectiveness is a direct manifestation of advertising. Columbus Blue Jackets ‘s Top 1 ad received 113 likes, 3 shares, 4 comments in just 1 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Columbus Blue Jackets, helping Columbus Blue Jackets to grasp the ad data more clearly.