Top Ads on Colorado Mountain College

Colorado Mountain College Background Introduction:

Welcome to Colorado Mountain College- learn, live, and play in the Rocky Mountains! This is your space to ask questions, learn a little more, and meet the CMC community! www.coloradomtn.edu

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Colorado Mountain College has been advertising and marketing on Facebook for many years. And Colorado Mountain College has placed 41 of ads on the Facebook platform in the last month. In the past few years,Colorado Mountain College has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Colorado Mountain College on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Colorado Mountain College. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Colorado Mountain College.

BigSpy

1.Colorado Mountain College Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Colorado Mountain College  Colorado Mountain College  Colorado Mountain College
Page Categories  College & University  College & University  College & University
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Colorado Mountain College Marketing Objectives Analysis: 

Colorado Mountain College has been operating in College & University for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Colorado Mountain College best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Colorado Mountain College Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Most affordable bachelor's degree in Colorado  Where pixels move mountains Start designing your future 
Ad Copy Text  Adventurous degrees. Inspiring places. Affordable tuition. #dosomethingMAJOR  no setting  no setting
Link Description  Education with impact  Adventurous degrees. Affordable tuition.  Put your passion to work
Website Link  coloradomtn.edu  coloradomtn.edu  coloradomtn.edu
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 76  0  0
Like 121  0  0

Colorado Mountain College Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Colorado Mountain College Top 1 ads got 121 likes. Colorado Mountain College uses a sentence with the finishing touch title: “Most affordable bachelor's degree in Colorado”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Colorado Mountain College shared 76 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Colorado Mountain College should continue to optimize the ad content.

3.Colorado Mountain College Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-02-18-2020-05-21  2020-02-18-2020-04-28  2020-02-18-2020-04-28
Landing Page Link  https://coloradomtn.edu/join-us/cmc-college-wide/?utm_campaign=bb_cmc_digital_19&utm_medium=paid-social-learnmore&utm_source=facebook&utm_content=branding-colorado&utm_term=ad  https://coloradomtn.edu/join-us/digital-media/?utm_campaign=bb_cmc_digital_19&utm_medium=paid-social-learnmore&utm_source=facebook&utm_content=branding-isaacvideo&utm_term=DMbrand   https://coloradomtn.edu/join-us/graphic-design/?utm_campaign=bb_cmc_digital_19&utm_medium=paid-social-learnmore&utm_source=facebook&utm_content=branding-isaac&utm_term=GDgroup

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Colorado Mountain College are successful.

Colorado Mountain College Creative Analysis: 

Colorado Mountain College placed a Image ad in 2020-02-18-2020-05-21, and got 121 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Colorado Mountain College Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  United States
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Colorado Mountain College has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Colorado Mountain College Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-02-18-2020-05-21  2020-02-18-2020-04-28  2020-02-18-2020-04-28
During  94 days  71 days 71 days 
Like  121  0  0
Share  9  0  0
Comment  6  0  0

Advertising effectiveness is a direct manifestation of advertising. Colorado Mountain College ‘s Top 1 ad received 121 likes, 9 shares, 6 comments in just 94 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Colorado Mountain College, helping Colorado Mountain College to grasp the ad data more clearly.