Top Ads on Color Planet

Color Planet Background Introduction:

The community of the paint-relax lifestyle. Whether artistic oil or childlike cartoon painting, Color Planet is always a high quality place where you can de-stress and chill out.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Color Planet has been advertising and marketing on Facebook for many years. And Color Planet has placed 150 of ads on the Facebook platform in the last month. In the past few years,Color Planet has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Color Planet on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Color Planet. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Color Planet.

BigSpy

1.Color Planet Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Color Planet  Color Planet  Color Planet
Page Categories  App Page  App Page  App Page
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Color Planet Marketing Objectives Analysis: 

Color Planet has been operating in App Page for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Color Planet best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Color Planet Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Top 1 Color Game of 2020! Color for Fun!  Free Art by Number Anti stress coloring 
Ad Copy Text  ❤️❤️❤️❤️❤️❤️❤️❤️❤️❤️❤️❤️❤️❤️ If you have an ...  ❤️ Anti-stress color by number game!❤️ Easy to color oil painting! Show your gift to be an...  Feel bored or under pressure? Get the best anti-stress color game to draw your favorite pictures!
Link Description  N/A  N/A  N/A
Website Link  play.google.com  itunes.apple.com  play.google.com
CTA  INSTALL_MOBILE_APP  DOWNLOAD  INSTALL_MOBILE_APP
Text Word Count 259  108  98
Like 51  34  9214

Color Planet Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Color Planet Top 1 ads got 51 likes. Color Planet uses a sentence with the finishing touch title: “Top 1 Color Game of 2020! Color for Fun!”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Color Planet shared 259 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is INSTALL_MOBILE_APP.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Color Planet should continue to optimize the ad content.

3.Color Planet Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Video  Video
Ad Time   2020-06-07-2020-06-18  2020-02-10-2020-06-17  2020-05-16-2020-06-15
Landing Page Link  https://play.google.com/store/apps/details?id=art.color.planet.paint.by.number.game.puzzle.free  https://itunes.apple.com/app/id1487291128   http://play.google.com/store/apps/details?id=art.color.planet.paint.by.number.game.puzzle.free

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Color Planet are successful.

Color Planet Creative Analysis: 

Color Planet placed a Image ad in 2020-06-07-2020-06-18, and got 51 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Color Planet Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  N/A  Kuwait,Saudi Arabia,Indonesia...
Language  English  English  Italian

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Color Planet has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Color Planet Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-07-2020-06-18  2020-02-10-2020-06-17  2020-05-16-2020-06-15
During  12 days  129 days 31 days 
Like  51  34  9214
Share  21  9  1250
Comment  14  2  104

Advertising effectiveness is a direct manifestation of advertising. Color Planet ‘s Top 1 ad received 51 likes, 21 shares, 14 comments in just 12 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Color Planet, helping Color Planet to grasp the ad data more clearly.