Top Ads on Collision Conf

Collision Conf Background Introduction:

Collision is "Coachella for geeks" and the "world's best conference" http://www.collisionconf.com

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Collision Conf has been advertising and marketing on Facebook for many years. And Collision Conf has placed 205 of ads on the Facebook platform in the last month. In the past few years,Collision Conf has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Collision Conf on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Collision Conf. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Collision Conf.

BigSpy

1.Collision Conf Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Collision Conf  Collision Conf  Collision Conf
Page Categories  Event  Event  Event
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Collision Conf Marketing Objectives Analysis: 

Collision Conf has been operating in Event for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Collision Conf best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Collision Conf Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Ticket prices increase by 15% at midnight.  Brand new, brand you Teaser: Future of work after crisis 
Ad Copy Text  Ticket prices increase at midnight. Last chance to get yours at Late price phase.  Prices increase at midnight! Now’s the time to get your ticket to Collision from Home. Join more t...  Prices increase at midnight! Now’s the time to get your ticket to Collision from Home. Join more t...
Link Description  N/A  N/A  N/A
Website Link  collisionconf.com  collisionconf.com  collisionconf.com
CTA  BOOK_TRAVEL    
Text Word Count 81  150  150
Like 0  0  0

Collision Conf Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Collision Conf Top 1 ads got 0 likes. Collision Conf uses a sentence with the finishing touch title: “Ticket prices increase by 15% at midnight. ”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Collision Conf shared 81 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is BOOK_TRAVEL.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Collision Conf should continue to optimize the ad content.

3.Collision Conf Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Video  Carousel  Carousel
Ad Time   2020-06-17-2020-06-18  2020-06-14-2020-06-18  2020-06-14-2020-06-18
Landing Page Link  https://collisionconf.com/tickets?utm_source=facebook&utm_medium=cpm&utm_campaign=47299e5d-db56-4816-b287-dd503320051e  https://collisionconf.com/schedule/timeslot/brand-new-brand-you?utm_source=facebook&utm_medium=cpm&utm_campaign=6c301431-b73a-4a75-8bb3-a516f613bf54&fbclid=IwAR3oWtMXY74B61vin2JZ26nrUvH_M7m4gukpW5Jcl8lRJYrX-g6TjjOn_2A   https://collisionconf.com/schedule/timeslot/shifting-from-growth-times-to-endurance-times?utm_source=facebook&utm_medium=cpm&utm_campaign=e4ef8ea5-410f-4d72-a4c3-556d5171a296&fbclid=IwAR12MrMPQD_cPs-57b8jqVWM7TRC0HlhIOBA2D4pIVUOg-MB4YhYcjTBcJg

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Collision Conf are successful.

Collision Conf Creative Analysis: 

Collision Conf placed a Video ad in 2020-06-17-2020-06-18, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Collision Conf Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Brazil  N/A  N/A
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Collision Conf has the best conversion in Brazil, and can advertise more in Brazil in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Collision Conf Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-06-14-2020-06-18  2020-06-14-2020-06-18
During  2 days  5 days 5 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Collision Conf ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Collision Conf, helping Collision Conf to grasp the ad data more clearly.