Top Ads on Colace

Colace Background Introduction:

Colace treats occasional constipation - including constipation associated with certain medical conditions - safely, gently, and effectively.

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Colace has been advertising and marketing on Facebook for many years. And Colace has placed 31 of ads on the Facebook platform in the last month. In the past few years,Colace has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Colace on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Colace. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Colace.

BigSpy

1.Colace Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Colace  Colace  Colace
Page Categories  Pharmaceutical Company  Pharmaceutical Company  Pharmaceutical Company
Marketing Objectives Other  Other  Other
ECommerce Softwares  wordpress  wordpress  wordpress

Colace Marketing Objectives Analysis: 

Colace has been operating in Pharmaceutical Company for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Colace best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Colace Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Colace Stool Softener  Colace Constipation Relief Colace Constipation Relief 
Ad Copy Text  no setting  no setting  no setting
Link Description  Stimulant FREE for comfortable relief.  Trusted by Canadians for more than 50 years  Trusted by Canadians for more than 50 years
Website Link  www.colace.ca  www.colace.ca  www.colace.ca
CTA  LEARN_MORE  LEARN_MORE  LEARN_MORE
Text Word Count 0  0  0
Like 0  0  0

Colace Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Colace Top 1 ads got 0 likes. Colace uses a sentence with the finishing touch title: “Colace Stool Softener”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Colace shared 0 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Colace should continue to optimize the ad content.

3.Colace Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-05-22-2020-06-18  2020-05-22-2020-06-18  2019-12-04-2020-06-18
Landing Page Link  https://www.colace.ca/where-to-buy/  https://www.colace.ca/where-to-buy/   https://www.colace.ca/

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Colace are successful.

Colace Creative Analysis: 

Colace placed a Image ad in 2020-05-22-2020-06-18, and got 0 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Colace Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Canada  Canada  Canada
Language  English  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Colace has the best conversion in Canada, and can advertise more in Canada in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Colace Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-05-22-2020-06-18  2020-05-22-2020-06-18  2019-12-04-2020-06-18
During  28 days  28 days 198 days 
Like  0  0  0
Share  0  0  0
Comment  0  0  0

Advertising effectiveness is a direct manifestation of advertising. Colace ‘s Top 1 ad received 0 likes, 0 shares, 0 comments in just 28 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Colace, helping Colace to grasp the ad data more clearly.