Top Ads on Clínica Alemana de Santiago

Clínica Alemana de Santiago Background Introduction:

Clínica Alemana, líder en salud http://www.alemana.cl

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

Clínica Alemana de Santiago has been advertising and marketing on Facebook for many years. And Clínica Alemana de Santiago has placed 70 of ads on the Facebook platform in the last month. In the past few years,Clínica Alemana de Santiago has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for Clínica Alemana de Santiago on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for Clínica Alemana de Santiago. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from Clínica Alemana de Santiago.

BigSpy

1.Clínica Alemana de Santiago Top 3 Ads Basic Understanding

   top1  top2  top3
Name  Clínica Alemana de Santiago  Clínica Alemana de Santiago  Clínica Alemana de Santiago
Page Categories  Hospital  Hospital  Hospital
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

Clínica Alemana de Santiago Marketing Objectives Analysis: 

Clínica Alemana de Santiago has been operating in Hospital for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. Clínica Alemana de Santiago best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.Clínica Alemana de Santiago Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Seguro Alemana Total.  Streaming: Diabetes en tiempos de Coronavirus Rehabilitación y Kinesiología Online 
Ad Copy Text  Cotiza aquí tu seguro Alemana Total desde la seguridad de tu hogar  no setting  Conoce el nuevo tratamiento online que puedes realizar a través de una sesión guiada por nuestros ...
Link Description  La protección en salud que necesitas.  Health · 3,148 people  Sesiones de 30 a 45 minutos
Website Link  www.alemanaseguros.cl  www.facebook.com  www.clinicaalemana.cl
CTA  LEARN_MORE  EVENT_RSVP  REQUEST_TIME
Text Word Count 67  0  114
Like 13  450  61

Clínica Alemana de Santiago Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. Clínica Alemana de Santiago Top 1 ads got 13 likes. Clínica Alemana de Santiago uses a sentence with the finishing touch title: “Seguro Alemana Total.”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. Clínica Alemana de Santiago shared 67 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is LEARN_MORE.

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. Clínica Alemana de Santiago should continue to optimize the ad content.

3.Clínica Alemana de Santiago Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2020-06-17-2020-06-18  2020-05-28-2020-06-14  2020-06-01-2020-06-08
Landing Page Link  https://www.alemanaseguros.cl/nuestros-seguros/alemana-total/simulador-paso-1??utm_source=facebook&utm_medium=social&utm_campaign=seguros&utm_content=facebook-social-tactica-clinica_alemana-seguros-lookalike-link_ad-20200527-mujer_joven  https://www.facebook.com/events/248424512887785/   https://www.clinicaalemana.cl/alemana-go/rehabilitacion-y-kinesiologia-online?utm_source=facebook&utm_medium=social&utm_campaign=10848-rehabilitacion_y_kinesiologia_online&utm_content=facebook-social-tactica-clinica_alemana-rehabilitacion_y_kinesiologia_online-intereses-link_ad-20200601

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by Clínica Alemana de Santiago are successful.

Clínica Alemana de Santiago Creative Analysis: 

Clínica Alemana de Santiago placed a Image ad in 2020-06-17-2020-06-18, and got 13 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.Clínica Alemana de Santiago Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  Chile  Chile  Chile
Language  Spanish  English  Spanish

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

Clínica Alemana de Santiago has the best conversion in Chile, and can advertise more in Chile in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.Clínica Alemana de Santiago Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2020-06-17-2020-06-18  2020-05-28-2020-06-14  2020-06-01-2020-06-08
During  2 days  18 days 8 days 
Like  13  450  61
Share  1  106  9
Comment  2  89  1

Advertising effectiveness is a direct manifestation of advertising. Clínica Alemana de Santiago ‘s Top 1 ad received 13 likes, 1 shares, 2 comments in just 2 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for Clínica Alemana de Santiago, helping Clínica Alemana de Santiago to grasp the ad data more clearly.