Top Ads on City Winery Atlanta

City Winery Atlanta Background Introduction:

Atlanta's first urban winery, intimate music venue, restaurant, and private event space

Facebook is the overlord of social media, and its monthly active users have exceeded 2 billion. In addition, Facebook’s advertising system is developed, whether it is B2B or B2C advertisers, both can get huge benefits on Facebook.

City Winery Atlanta has been advertising and marketing on Facebook for many years. And City Winery Atlanta has placed 17 of ads on the Facebook platform in the last month. In the past few years,City Winery Atlanta has created thousands of ads on Facebook and completed multiple A / B tests. But do you really know what your most successful Facebook ads are? Now I use a spy tool to check.

BigSpy is the best social media ad spy tool. Searching for City Winery Atlanta on BigSpy, we can see that these ads have gained a lot of likes. Now, BigSpy generates a detailed Top ad analysis report for City Winery Atlanta. BigSpy decomposes the data of ads, view the performance of a single ad, and analyzes the Top 3 ads with the best performance from City Winery Atlanta.

BigSpy

1.City Winery Atlanta Top 3 Ads Basic Understanding

   top1  top2  top3
Name  City Winery Atlanta  City Winery Atlanta  City Winery Atlanta
Page Categories  Wine Bar  Wine Bar  Wine Bar
Marketing Objectives Other  Other  Other
ECommerce Softwares  N/A  N/A  N/A

City Winery Atlanta Marketing Objectives Analysis: 

City Winery Atlanta has been operating in Wine Bar for many years. The marketing objectives it uses most when placing Facebook ads are Other, Other, and Other.

Different campaign objectives bring completely different conversion effects. For example, Page Post Engagement can bring more users who like posts at a lower cost. Website Conversion brings accurate customers with conversions, but the ad costs are relatively high. City Winery Atlanta best marketing campaign objective at present is Other. Advertisements mainly choose the appropriate marketing objectives according to different ad purposes.

2.City Winery Atlanta Top 3 Ads Content Display

We all know that Facebook ’s advertising policy is strict, and every ad that goes online needs to be reviewed. What kind of advertising copy is in compliance? What kind of advertising copy is welcomed by users?

  top1 top2 top3
Ad Headline  Gina Pagano Hughes  Timeline Photos City Winery Atlanta uncorks new Tasting Room 
Ad Copy Text  Founders of jamgrass pioneers Leftover Salmonl, Drew Emmitt & Vince Herman take the City Winery stag...  Taste your way through the wide world of Pinot Noir on April 27th with Travis Green, winemaker at Ci...  Thanks to Paul and FOX 5 Atlanta's Good Day for checking out The Tasting Room with the city's only w...
Link Description  N/A  Taste your way through the wide world of Pinot Noir on April 27th with Travis Green, winemaker at City Winery Atlanta! We’ll discuss Pinot Noir’s rich history, demanding viticulture, and delicate cellar techniques while tasting through five examples of this amazingly versatile variety in Atlanta’s only winery. Tix & info: https://bit.ly/2WyfGw2  Pop Quiz: Can you name the five S's of wine tasting? If the answer is "no," then it's a good thing we're spending the morning at a place with all the answers.
Website Link  www.facebook.com  www.facebook.com  www.fox5atlanta.com
CTA      
Text Word Count 167  354  292
Like 27  13  7

City Winery Atlanta Top 1 Ad Content Analysis:

Ad title: Text is an extension of the creative. City Winery Atlanta Top 1 ads got 27 likes. City Winery Atlanta uses a sentence with the finishing touch title: “Gina Pagano Hughes”, point out the main purpose, and sublimate the theme of the advertisement. The power of a sentence is endless.

The text is a supplement to the headline. City Winery Atlanta shared 167 words describing Top 1 ad. In addition, the use of emojis in the text can shorten the distance to the user.

Call-to-Action can promote user’s click behavior and bring the most direct conversion. Currently, the CTA of Top 1 ad is .

The main role of the creative is to attract users, and the ad copy is the key factor for conversion. City Winery Atlanta should continue to optimize the ad content.

3.City Winery Atlanta Top 3 Ads Creative Selection

   top1  top2  top3
Creative Type   Image  Image  Image
Ad Time   2019-10-27-2020-01-11  2019-04-01-2019-04-25  2019-04-19-2019-04-25
Landing Page Link  https://www.facebook.com/citywineryatl/?refid=7&_ft_=adid.6139969599283:qid.6780795223799279909:mf_story_key.-8010202134776674436:is_sponsored.1:ei.AI@AQL2fcTiGZsHG8qHO7DdGOEWn3jaByR5x4K2IqD95II3AwLCxZ90vYUj2iS99UMaacaeJItiNc6Fe0GnMN3KS77Y:top_level_post_id.3165981233474782:content_owner_id_new.869691479770447:page_id.869691479770447:src.22:photo_id.3165981233474782:story_location.5:story_attachment_style.photo:view_time.1578776916:filter.h_nor:actrs.869691479770447:page_insights.%7B%22869691479770447%22:%7B%22page_id%22:869691479770447,%22actor_id%22:869691479770447,%22dm%22:%7B%22isShare%22:0,%22originalPostOwnerID%22:0%7D,%22psn%22:%22EntPhotoUploadBatchNodeBasedEdgeStory%22,%22post_context%22:%7B%22object_fbtype%22:22,%22publish_time%22:1572234240,%22story_name%22:%22EntPhotoUploadBatchNodeBasedEdgeStory%22,%22story_fbid%22:%5B3165981233474782%5D%7D,%22role%22:1,%22sl%22:5,%22targets%22:%5B%7B%22actor_id%22:869691479770447,%22page_id%22:869691479770447,%22post_id%22:3165981233474782,%22role%22:1,%22share_id%22:0%7D%5D%7D%7D&__tn__=Cl-R  https://www.facebook.com/869691479770447/posts/2605359349536976/   http://www.fox5atlanta.com/good-day/city-winery-atlanta-uncorks-new-tasting-room

The principle of less is more appropriate for the selection of creatives. In just a few seconds to attract users’ attention, and let users understand the function of your product, these ads produced by City Winery Atlanta are successful.

City Winery Atlanta Creative Analysis: 

City Winery Atlanta placed a Image ad in 2019-10-27-2020-01-11, and got 27 likes. The size and type of creatives used in different ad positions are different. But using beautiful colors can attract users faster.

4.City Winery Atlanta Top 3 Ads Audience Analysis:

   top1  top2  top3
Country  N/A  United States  United States
Language  Filipino  English  English

Different audiences have different demands. Before publishing an ad, you have to ask yourself, do you really know who is your target audience?

Today’s advertising is increasingly pursuing personalization. If you can’t make exquisite advertisements, you must know your audience and attract the most accurate traffic.

City Winery Atlanta has the best conversion in N/A, and can advertise more in N/A in the future.

In addition, BigSpy can also target the detailed audience of advertisements, including the age distribution, gender ratio, and country of the audience. You can also use BigSpy to track competitors’ audiences.

5.City Winery Atlanta Top 3 Ads Performance Display

   top1  top2  top3
Ad Time  2019-10-27-2020-01-11  2019-04-01-2019-04-25  2019-04-19-2019-04-25
During  77 days  25 days 7 days 
Like  27  13  7
Share  0  4  1
Comment  0  0  2

Advertising effectiveness is a direct manifestation of advertising. City Winery Atlanta ‘s Top 1 ad received 27 likes, 0 shares, 0 comments in just 77 days.

Summary: Every detail of the advertisement is important. Actually, several important factors that affect the effectiveness of ads are ad creativity, ad copy, ad audience, and ad costs. Now BigSpy generates a top ads report for City Winery Atlanta, helping City Winery Atlanta to grasp the ad data more clearly.